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As a Business Unit Director at Publicis Groupe, you will provide strategic media insight, thinking, and direction for the clients and business you work on.
RESPONSIBILITIESTakes overall responsibility for the VISA PO1 team (media and creative), running the day-to-day operations as well as the strategic outputs for the unit.Ensure the success of the requirements on the account by leading the teams, managing contractual delivery, operational adherence, financial management, and output quality.Work seamlessly within the PO1 unit (strategists, planners, buyers, campaign managers, creative) and with supporting departments (Ad Operations, Finance, Data Science, Buying teams, etc.) to ensure:The smooth briefing and running of campaigns in accordance with the briefs.Quality of work output is of the highest standards.Drive internal collaboration so that the unit runs as one team.Manage client expectations and drive client satisfaction.Retention and growth of the VISA business.A full understanding of the VISA business objectives and providing solutions in line with these.Direct, inspire, and add value at every turn, solving client, operations, and strategic briefs and challenges.SKILLS AND EXPERIENCEBusiness Unit Director with a minimum of 7 years media experience, with a thorough understanding of Digital and ATL media.Thorough understanding of all planning and buying processes.Experience managing teams, mentorship, and leading top talent across multiple verticals of both media and creative agencies.Strong client service skills, focused on building and managing strong partnerships.African agency collective coordination.QUALIFICATIONSGoogle Fundamentals of Digital Marketing.Thorough understanding of creative tools and processes.EXPERIENCEAt least 7 years of media experience in an agency.Background in a creative agency along with media expertise.HARD SKILLSAble to effectively project manage.Numerically strong and analytically able.Strong communicator with effective interpersonal relationships across team and clients.Advanced IT skills including Microsoft Word, best-in-class PowerPoint, Excel, Outlook, and web-based applications.Ability to synthesize and reduce different inputs to create a well-considered and accurate representative view.English fluency and language skills for effective business writing.Solid data interpretation and analytics skills.Ability to exercise strategic principles and structured thinking to tackle business development projects assigned by the client.Ability to select appropriate frameworks, tools, and approaches to use in solving client problems.SOFT SKILLSOpen to constructive feedback and challenges accordingly.Effective at building relationships and working as a team.Shows leadership and decision-making ability.Manages change well – adapts and remains flexible to business priorities.Ability to collaborate without ego as well as work effectively independently.Willing to transfer skills and share knowledge openly.
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