Responsibilities:
Plan & manage the content plan across our social media channels
Execute a results-driven social media strategy as part of the marketing team.
Develop and curate engaging content for social media platforms (video & reels skills need to be on point. Capcut pro!)
Work closely with designers to ensure content is informative & appealing
Assist in the creation & editing of written, video, and photo content.
Work closely with our paid media agency
Build & manage relationships with influencers & partners
Community management, customer engagement & daily conversations on social media
Liaising with customer service, logging of daily complaints & online reputation management
Amplify messaging on social media for brand events or engagement activities
Weekly & monthly reports to marketing team. Review analytics & track key metrics
Competitor analysis & opportunities
Monitor social media channels for trends & quickly execute for brand relevancy
Copywriting
Attend events and produce live social media content
Maintain unified brand voice across different social media channels.
Qualification & Experience:
Diploma or tertiary studies in Digital marketing, communications, PR or similar
Passion, Confidence and 2-5 years' experience in a similar role working in social media and proficiency with major social media platforms and social media management tools.
Skills:
Excellent social listening skills
Ability to understand historical, current, and future trends in the digital content and social media space
Strong copywriting and copy editing skills
Top-notch oral and verbal communication skills
Impeccable time management skills with the ability to multitask
Detail-oriented approach with ability to work under pressure to meet deadlines
Direct experience in social media management tools (Facebook Business Manager etc.)
Strong content creation skills & usage of tools
Ability to work well under pressure
Deadline driven / time management
Team player with a Can-do attitude
Innovative and Organised
Resilient and courageous
Self-managed and Takes the initiative
Curious / enquiring mind
Fashion trend enthusiast
Experience with Microsoft office.
Traveling to & from stores weekly/biweekly will be required to produce relevant content
Behaviours:
Readily takes on new challenges and opportunities with a sense of urgency and eagerness
Effectively considers the diverse needs of various stakeholders
Establishes and nurtures internal and external relationships in order to create robust,& mutually beneficial, partnerships
Applies market and business insights in order to drive organisational objectives
Effectively works with others to achieve shared goals
Conveys information and communicates ideas in a clear, concise and impactful manner
Preference will be given, but not limited to candidates from designated groups in terms of the Employment Equity Act.
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