Requisition Details & Talent Acquisition Contact
REQ 135932 - Tshego Semenya
Location: Sandton
Closing date: 18 September 2024
Cluster
RBB
Career Stream
Marketing and Brand Management
Leadership Pipeline
Manage Others
Position
Senior Marketing Manager
Job Purpose
To formulate and manage the implementation of the marketing strategy and plan in support of the Nedbank business strategy.
Job Responsibilities
Develop the marketing and communication strategy and plan by understanding business strategy and client insights.
Oversee tasks, resources, and internal and external stakeholders to ensure relevant, timeous implementation of initiatives as per the signed-off marketing plan. Measure campaign effectiveness by applying the Return on Marketing Investment (ROMI) principles.
Meet business objectives by recommending, managing, and controlling the marketing budget.
Minimise cost to income ratio by providing input to operational budgets.
Ensure transformational targets are met for own team through consideration of targets during the staff recruitment, retention, and training process and utilising suppliers listed on the preferred supplier list.
Contribute to a culture conducive to the achievement of transformation goals by participating in Nedbank Culture building initiatives (e.g., staff surveys etc.).
Address issues raised in culture surveys by participating in the development and implementation of action plans.
Create a client service culture through various required interventions. Support and encourage staff to participate and support corporate responsibility initiatives. Achieve operational excellence by supporting the implementation of business optimisation improvement through team engagement.
Encourage the team to generate innovative ideas and share knowledge. Influence the Client Value Proposition (CVP) to ensure relevance based on understanding the target market.
Implement relevant marketing and communications in support of the CVP by using client and market insights.
Engage and collaborate with internal and external stakeholders to ensure effective and efficient implementation of marketing initiatives. Drive research to inform relevance.
Minimum Experience Level
8 - 10 years in marketing with at least 4 years in digital marketing and 3 - 5 years in management
Essential Qualifications - NQF Level
Matric / Grade 12 / National Senior Certificate
Advanced Diplomas/National 1st Degrees
Preferred Qualification
Postgraduate qualification in Marketing and Communications or Commerce
Technical / Professional Knowledge
Budgeting
Employee training/development
Governance, Risk and Controls
Managerial Accounting Principles
Relevant regulatory knowledge
Strategic planning
Disclaimer
Preference will be given to candidates from the underrepresented groups.
Please contact the Nedbank Recruiting Team at +27 860 555 566.
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