Requisition Details & Talent Acquisition Contact 137627 - Busi Radebe Job Post End Date - 24 January 2025 Job Family Marketing, Communication and Research Career Stream Marketing and Brand Management Leadership Pipeline Manage Others (MO) Job Purpose Oversee the strategic development and execution of campaigns and digital production assets across digital channels with a focus on execution and operational excellence.
Job Responsibilities Plan and implement digital campaign activities.
Ensure all campaigns are delivered on time and within budget.
Drive strategic digital sales levers by observing, coaching, and testing for understanding.
Drive activation and entrench digital sales to improve revenue generating accounts.
Drive Life Cycle Management activities to increase revenue.
Manage direct expenses by making use of cost-effective multi-media solutions to improve cost of sales.
Reporting on campaign return on investment and making recommendations.
Conduct related workshops and training interventions to improve client experience.
Analyse relevant client feedback systems and identify common trends in client sales and retention challenges and recommend corrective action to achieve client satisfaction.
Oversee tasks, resources, and internal and external stakeholders to ensure relevant, timeous implementation of initiatives as per the signed off marketing plan.
Measure campaign effectiveness by applying the Return on Marketing Investment ROMI) principles.
Engage and collaborate with internal and external stakeholders to ensure effective and efficient implementation of marketing initiatives.
Change management of the new marketing tool and the associated processes.
Quality assurance of journey orchestration.
Portfolio benefits tracking and ROMI measures.
Manage and agree timing plans for each campaign.
Manage vendors and agency for timely delivery of campaigns.
Resolve any blockers or escalations in the squad.
Post campaign analysis is completed and reviewed for best practices.
People Specification Essential Qualifications - NQF Level Matric / Grade 12 / National Senior Certificate Advanced Diplomas/National 1st Degrees Preferred Qualification ? Diploma in Marketing and Communications or Commerce Essential Certifications ? Digital Marketing Certification preferred.
Minimum Experience Level 7 - 10 years Minimum of 5+ years, Digital Marketing/Marketing; 2 years management experience Type of Experience Digital Marketing Web & Platform Operations Digital Channels Experience Technical/Professional Knowledge: ? Digital marketing channels (web, social, mobile, media, etc.)
and digital content ? Communication and Presentation skills ? Agile Way of working ? Project/ Process Improvement ? Project Management ? Analytical Thinking ? Leadership/Management Skills ? Conceptual & Strategic Thinking ? Platform Technologies: Adobe Stack; Google Analytics; Google search consol; Datorama; Power BI Behavioural Competencies ? Customer Focus ? Influencing ? Initiating Action ? Building Partnerships ? Decision Making ? Resolving Conflict ? Business Acumen ? Strategic Planning --------------------------------------------------------------------------------------- Please contact the Nedbank Recruiting Team at +27 860 555 566