KEY RESPONSIBILITIES: Store Placement: Be placed in stores according to the HP Retail Store Base and current structure, ensuring optimal coverage and representation. Policy Adherence: Follow the policies and guidelines communicated by the store, maintaining compliance with regulations and standards. Weekly Meetings: Meet with the Area Manager once a week for reports, concerns, feedback, plans, directives, and material handover such as POSM and challenges. Weekend Activations: Conduct weekend activations as mandatory activities, engaging with customers and promoting HP products. Execution Excellence: Secure the #1 position in store for all executions, ensuring optimal visibility and prominence of HP products. Price Ticket Maintenance: Ensure daily maintenance of correct price tickets in store, both on and off promotion, to accurately reflect pricing and promotions. Merchandising Execution: Execute in-store merchandising according to HP and Retailers' directives and/or planograms, maintaining consistency and quality. Relationship Building: Build fruitful relationships with retailers and their staff, fostering collaboration and support for HP products. Professionalism: Adhere to a dress code supplied by HP, always presenting a professional and polished image. Demonstrations and Engagement: Conduct demonstrations as required and aligned with key SKUs and product focus, engaging with customers to showcase product features and benefits. Hygiene and Maintenance: Ensure demo product maintenance and hygiene, always keeping demonstration materials clean and presentable. Event Support: Provide support to retailers when HP Brand is involved with store-related events or activities, contributing to the success of promotional initiatives. QUALIFICATIONS AND SKILLS: High school diploma or equivalent required; additional education or training in sales or marketing preferred. Previous experience in retail sales, customer service, or brand promotion preferred. Excellent communication and interpersonal skills, with the ability to engage effectively with customers and retailers. Strong presentation skills, with the ability to showcase product features and benefits in a compelling manner. Detail-oriented with a focus on execution excellence. Ability to work independently and manage time effectively in a fast-paced retail environment. ATTRIBUTES: Enthusiastic and outgoing with a passion for customer engagement. Professional demeanour with a commitment to representing the HP brand with integrity. Adaptability and flexibility to work weekends and accommodate changing schedules. Team player with a collaborative mindset and willingness to support team objectives.
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