Marketing Manager (Credit & Guarantee Insurance) (JB4971)Parktown, Johannesburg1.2 to 1.5 Million Annually CTCPermanentKontak Marketing Recruitment Agency is currently assisting a client to recruit, hire and employ a Marketing Manager within Credit and Guarantee Insurance.
A leading provider of Credit and Guarantee Insurance products is seeking a skilled and innovative Marketing Manager to join their dynamic team.
Renowned for empowering businesses with tailored financial solutions, the organization has built a trusted reputation through innovative services, client-focused strategies, and strict adherence to regulatory standards.In this role, the Marketing Manager will develop and execute strategic marketing plans to promote Credit and Guarantee Insurance products, attract new clients, and enhance brand awareness.
The position requires a blend of creativity, analytical skills, and industry expertise to drive impactful campaigns while ensuring compliance with regulatory requirements.Minimum Requirements :Bachelor's degree in Marketing, Business Administration, or a related field (Master's preferred)Professional certifications such as CIM, HubSpot, or Google Ads are advantageous10+ years of marketing experience, preferably in insurance or financial servicesProven ability to deliver key metrics, including customer acquisition and retention growth, ROI on marketing campaigns, and improved lead-to-sales conversion ratesStrong knowledge of relevant laws and regulationsExperience managing a wide range of marketing functions, including advertising, PR, and agency collaborationsExcellent communication, interpersonal, and conflict resolution skillsHigh level of integrity and ability to handle sensitive information confidentiallyProactive, detail-oriented, and adaptable to dynamic environmentsDuties and Responsibilities :Develop and execute strategic marketing plans to promote Credit & Guarantee insurance productsConduct market research to identify target demographics, customer needs, and emerging trendsCreate and manage multi-channel marketing campaigns, including digital, print, and event-based promotionsMonitor and optimize campaign performance metrics, such as ROI, lead generation, and customer conversion ratesOversee the company's online presence, including website updates, social media, and email campaignsLeverage digital tools (e.g., SEO, PPC, Google Analytics) to enhance customer engagement and measure effectivenessCollaborate with sales teams to support lead generation and conversion effortsOrganize and participate in networking events, trade shows, and seminars to expand market presenceEnsure marketing materials and strategies comply with legal and industry regulationsPrepare regular reports on marketing performance metrics and other key insightsPerform ad hoc duties as required to support marketing objectivesPlease do not apply using Scanned CVs, no supporting documentation is required at this point, this will be requested later.
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