Job title: Marketing and Communications Senior ManagerCompany: ANNA FOUNDATIONJob description: The main purpose of the roleManagement of all fundraising activities and proposals, communications, public relations, marketing and all marketing collateral. Ability to represent the organisation in all public forums.KEY PERFORMANCE AREAS:Marketing Strategy:Develop the marketing strategy for the Foundation in line with a fundraising strategy.Develop the marketing strategy for the Foundation in line with client expansion strategy.Plan and implement marketing campaigns.Monitor and report on effectiveness of marketing communications.Oversee general brand management and corporate identity.Communicate with project managers to ensure they are kept informed of marketing campaigns and objectives.Marketing Collateral:Write, coordinate and oversee the distribution of email newsletters, annual reports and press releases.Manage the production of marketing materials, including leaflets, posters, flyers, newsletters.Maintain and update the Foundation's website and social media accounts.Coordinate photo shoots for marketing material.Create and manage Foundations Google AdWords campaigns.Fundraising:To work alongside the director to ensure the organisation is financially secure in order to carry out its aims and objectives.Identify and research new funding opportunities.Develop and submit proposals for programmes that could attract new funding.Update and maintain the funder database.Compile all donor reports and ensure donor retention.Set up fundraising campaigns on GivenGain or any other fundraising platforms.Public Relations and Media:Identify opportunities to increase organisation's exposure.Liaise with media to garner exposure.Compose press releases, build media relationships to ensure media coverage.Manage all social media.Manage and attend events.Management:Management of all volunteers.Leadership and management of all staff relating to the marketing and fundraising strategies.QUALIFICATIONS REQUIRED:Degree in marketing.EXPERIENCE REQUIRED:Essential:Must have at least 8 years experience in a senior management and marketing position.Must have a proven track record in fundraising.Must have at least 2 years experience in working in the NGO sector.Must have excellent media and ICT skills and proven track record.Must have public relations and networking abilities.Must have project management experience.Must have excellent verbal and written communication skills.Required Skills:Copywriting.Branding and Identity.Marketing Liaison.Marketing Media.Expected salary: R10000 – 20000 per monthLocation: Somerset West, Cape TownJob posting date: Sat, 07 Sep 2024 22:52:39 GMTApply for the job now!
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