As the Area Marketing Manager, you will play a crucial role in keeping projects on track and executed in a timely and exceptional manner for the Belmond portfolio in Southern Africa. You will support the Area Director of Marketing to implement master marketing plans per property and ensure brand consistency across all marketing and social media communications.
Primary Responsibilities Include: Ensure the creation of new or updated brand collateral for all properties in the Area.Assist with the productions of all photo & video shootings and responsible for image libraries.Ensure properties' websites are updated with relevant and current information, monitor performance and suggest actions to enhance visibility and improve conversions.Provide content and ideas for direct and electronic mailings, both to consumers and travel trade.Maintain and build regular communication with colleagues in the field, including General Managers, PR Managers and relevant operational teams (i.e., Purchasing, Finance), to support the overall business strategies.Cooperate with the Sales, Groups, and other departments brainstorming and aligning on projects.Prepare all flyers and collateral as required for the Sales and Marketing Department.Ensure brand consistency in marketing and social media messages.Manage the content for the Social Media channels and the property's website ensuring they are updated at all times and fully reflect the activities and products available at the property.Build strategic relationships and partner with key industry players, agencies, and vendors.Measure and report on the performance of marketing campaigns, gain insight and assess against goals.Execute marketing tactics, partnerships, programming, and activations supporting the hotel.Create a content strategy for the website, social media platforms & email communications.Plan and communicate marketing plans and activities with operators.Support PR, social media, and digital media tactics.What You Bring: Bachelor's degree in Marketing or related field preferred.4-6 years management experience within the Marketing field.Extensive knowledge of marketing strategies, channels, and branding.Strong leadership, communication, and collaboration skills.Exceptional analytical and problem-solving skills.Knowledge of strategic communications and marketing concepts, principles, and techniques.Advanced verbal and written communication skills.Knowledge of the latest trends, technologies, and methodologies in graphic design, web design, production, etc.Expertise in digital marketing and organic and paid digital strategies.What We Offer: At Mount Nelson, we pride ourselves on fostering a culture built on kindness, active listening, and genuine connections with our colleagues and guests. We offer a comprehensive range of compensation, perks, and benefits including:
Competitive basic salary and benefits.Loyalty and recognition rewards programs.Employee Assistance & Wellness programs.We strive to create an environment where our employees can thrive both personally and professionally. With a commitment to your ongoing development, you'll have the opportunity to learn and grow alongside some of the most talented individuals in the industry. Join us and be part of creating unforgettable moments for our guests, communities, and each other.
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