The Digital Strategist:
is responsible for providing the Greymatter & Finch Group (GMFG) clients with cohesive and cost-effective digital strategies best suited to meet their digital communication strategy and objectives.
This includes evaluating the client's digital footprint, including which digital channels they utilize and for which stakeholders; their stakeholders' information requirements and what digital solutions best address those needs; and applying research in providing clients with tailored, innovative digital products and solutions to maximize the reach of their digital footprint.
While the Digital Strategist may not possess the coding and design skills to create websites and other digital products and services, they must understand the fundamentals of website frameworks, structures, user experience, social media platforms, mobile technology, and interpreting digital analytics. This understanding is required so the Digital Strategist can appropriately advise clients, oversee internal teams and digital outputs, and problem-solve technical issues with the team.
The Digital Strategist is responsible for researching and staying abreast of the latest digital developments and general content requirements from stakeholders, sharing this insight effectively within GMFG. The strategist should be innovative and able to develop unique digital products and solutions for GMFG clients addressing specific or anticipated needs, leveraging their own experience and research, and that of the broader GMF team.
The Digital Strategist works with all parties involved with a GMFG client to achieve maximum efficiencies of scale from employees and ensure the delivery of projects on time and to the quality expected by GMFG.
The Digital Strategist reports to the Head of Value Added Services (VAS).
KEY PERFORMANCE AREAS
Customer focus:
Plan, execute and provide products and solutions that are within scope, meet deadlines and meet or exceed customer expectations.
Ensure that the client is kept abreast of progress, issues, risks and milestones reached during a project's duration.
Responsible for the quality of digital products and solutions delivered internally (for example, the GMFG website) and to clients.
Deliver excellence through effective resource management and interaction with relevant GMFG resources and, if required, freelancers/suppliers.
Continuously share and brainstorm new digital ideas and innovations within GMFH and clients to increase client and revenue growth in GMFH's digital service offerings.
Build client relationships (internal and external).
Project management of corporate and/or other digital products and services not related to specific interim and annual reports, and provide project management support where needed on other digital elements.
Workflow process:
Identify and implement workflow processes to maximize efficiency and cost effectiveness of digital projects and products.
Ensure the digital team is up to speed with digital technologies and that best practices are implemented.
Efficient allocation of work within the digital team.
Communicate with suppliers/freelancers when required to ensure seamless interaction with other GMFG employees.
Risk management:
Maintain the integrity of GMF's development site.
Ensure products developed for clients are migrated to live environments in accordance with the milestones in the project plans.
Proactively manage project risks, implementing and managing project changes and interventions.
Ensure all digital products and services are in accordance with the POPI act and GDPR guidelines.
Finance and administration:
Monitor project costs and potential risks against agreed scope and cost, and communicate actual and potential risks internally and with clients, aligned with GMFG processes.
Ensure all software and platform licenses supporting digital products are on the latest versions and paid for, following GMFG processes.
Ensure that all project backups are made and stored in line with GMFG processes.
Ensure that employees working on digital projects capture time as per GMFG processes.
Keep the finance team up to date with possible capital expenditure projects and supply quotes when required.
Relationships:
Collaborate with internal and external stakeholders to deliver seamless integrated quality products to clients.
Responsible for overall quality output of digital products and solutions.
Source good and reliable suppliers as third party options dependent on the work scope required.
GMFG strategy:
Maintain and promote GMFG's culture and its values.
Take accountability for own development through research, internal and external training.
Take accountability for growing GMFG's digital service offering and related revenues including through research, being on top of digital and content trends and best practices, and sharing with the broader GMFG's teams.
Implement any Group initiatives that are required.
Drive the impetus of the company from an analogue-led institution to a digital one.
Job Types: Full-time, Part-time
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