Digital Marketing Coordinator Cape Town, Southern Suburbs

Digital Marketing Coordinator - Cape Town, Southern SuburbsA well-established Inbound Tour operator is looking for a Digital Marketing & Design Coordinator to support and assist the Product and Marketing Director and to help manage all Digital Marketing and communication concerns.
Our client is solely a B2B organization, so someone with this understanding is important.Please note this is a mid-level position.Required Skills:Adobe IllustratorAdvertisingCopy EditingCopywritingDesignMarketingPhotoshopSocial Media MarketingMailchimpDuties & Responsibilities1.
Content creation & copy editing:Writing, reviewing, editing, and updating all marketing contentDesign of promotional materialsBring creativity and inspiration to propose future content2.
Digital:Prepare well-structured drafts using digital publishing platformsSchedule content in line with global engagement strategiesConduct keyword research and use SEO guidelines to optimize contentUsing social media to engage consumers, respond to questions or complaints, and promote company initiativesMonitoring social media and company website metricsCoordinate with marketing and design teams to illustrate articlesMeasure web traffic to content (e.g., conversion and bounce rates)Develop creative and engaging social media contentManage the day-to-day handling of all social media channels
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