PURPOSE OF THE JOB
As a Data Analyst, you will harness retail, customer, and marketing data to generate actionable insights, optimise marketing campaigns, and guide strategic decision-making. You will play a crucial role in driving data-driven initiatives within our large-scale retail environment.
KEY RESPONSIBILITIES
Data Insights & Analysis:
Develop reports and interactive dashboards, conduct descriptive analysis on retail and customer behaviour, and evaluate the performance of various projects and interventions.
System & Project Delivery:
Lead the delivery of system improvements and support predictive and prescriptive modelling projects.
Strategic Recommendations:
Use your analytical skills to identify opportunities, make recommendations for future initiatives, and enable better business outcomes.
ROLE REQUIREMENTS
Business degree with Analytical/Commercial subjects (e.g. Computer Science, Maths, Engineering).
Minimum 5 years analyst experience, preferably in a marketing agency/digital agency with a focus on delivering customer insights in order to change customer behaviour.
Retail experience will be an advantage.
Technical Skills:
Big Query SQL, Python, or R.
Above average computer literacy (MS Office, Excel (Advanced), Google Workspace).
Data visualisation tools (e.g., Data Studio, Tableau, Power BI).
Knowledge of statistics & data modelling.
Knowledge of Data cleaning and enrichment.
Knowledge and understanding of POPIA.
Soft Skills:
Business analysis.
Problem-solving.
Business acumen.
Comfortable working and presenting to all, across the organisation.
Analytical mindset and good problem-solving skills.
Have a creative and curious mind.
Proactive.
Can work independently.
Able to take responsibility and be self-motivated.
Able to develop ideas and share them clearly (in non-technical terms when required).
Able to work within a team.
Guide, mentor, and share knowledge with team.
Will respond in a supportive, patient, and friendly/approachable manner.
Competencies: Devotion to quality, Performing under pressure, Presenting, Structuring, Listening Skills, Persuasiveness, Assertiveness, Analysing and forming opinions, Creativity.
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