Requisition Details & Talent Acquisition Contact
136572 - Busi Radebe
Job Post End Date: 05 November 2024
Job Family
Marketing, Communication, and Data Analytics
Career Stream
Data Analysis
Leadership Pipeline
Manage Self: Professional (MSP)
Job Purpose
To analyse, interpret, collate, and present financial and non-financial information for the Group Marketing Department at Nedbank. The focus is on designing and delivering reports that drive strategy, enhance decision-making, and support the overall marketing objectives. The role involves providing valuable insights into customer behaviour, marketing technology performance, and competitive analysis to facilitate effective marketing strategies.
Job Responsibilities
Reporting and Analysis: Prepare and deliver all monthly reports by analysing, interpreting, and collating relevant financial and non-financial data related to marketing initiatives and customer analytics.
Process Enhancement: Continuously enhance the process and design of marketing business reporting to ensure alignment with strategic objectives and optimize reporting efficiency.
Customer Insights: Analyse and interpret customer data to provide insights into consumer behaviour, preferences, and trends, supporting data-driven decision-making in marketing strategies.
Competitor Analysis: Conduct comprehensive competitor performance analysis to identify market positioning, strengths, and weaknesses. Provide actionable recommendations based on findings.
Marketing Technology Performance: Evaluate and report on the effectiveness of marketing technology initiatives and tools. Provide insights that inform the development and optimization of marketing technologies.
Collaboration: Build and maintain strong internal and external relationships with stakeholders through regular communication and attendance at relevant meetings.
Service Level Adherence: Ensure that internal and external customer requirements are met, adhering to service level agreements and delivering high-quality reports.
Project Support: Provide analytical support for marketing projects and initiatives, offering recommendations and insights to enhance performance and effectiveness.
Time Management: Meet deadlines and targets by effectively prioritizing tasks, planning, and communicating progress to relevant stakeholders.
Performance Monitoring: Maintain high standards of analysis and reporting within defined timeframes by planning, organizing, and monitoring workflow.
Self-Assessment: Identify relevant development needs by assessing own performance and behaviour through formal and informal feedback.
People Specification
Essential Qualifications - NQF Level
Advanced Diplomas/National 1st Degrees
Preferred Qualification
BCom in Marketing, Business Analytics, or a related field
Preferred Certifications
Certification in Data Analytics or Marketing Analytics
Minimum Experience Level
3 - 6 years in Banking or Financial Services, specifically in a marketing analytics or reporting role
Technical / Professional Knowledge
Proficiency in data analysis and visualization tools (e.g., Power BI, Tableau, Excel)
Strong analytical skills to interpret complex datasets and draw actionable insights
Understanding of industry trends in marketing technology and customer behaviour
Knowledge of relevant software and systems used in marketing analytics
Familiarity with financial management principles as they relate to marketing performance
Behavioural Competencies
Applied Learning
Building Partnerships
Collaborating
Decision Making
Quality Orientation
Technical/Professional Knowledge and Skills
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Please contact the Nedbank Recruiting Team at +27 860 555 566
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