Trade Marketing Analyst -Fmcg

Minimum qualification required: Grade 12 with preferably a tertiary qualification Minimum 3 - 5 years experience in FMCG environment Computer literate MS Office (Excel- Intermediate), Word and Power Point. Valid Drivers License Own Transport Duties Responsible for analysing consumer data, market trends, and campaign effectiveness to provide actionable insights that drive the marketing strategy. Develop and maintain routine Weekly Account Reports Develop ad hoc Account/Category Reports as requested by KAMs and Regional Sales Managers Perform post promotional analysis Monitor Spend-to-Sales ratios by account and division Maintain and develop Monthly Category Shares, dashboards based on relevant data Identify Category Opportunities and Threats based on Retailer Analysis Evaluate competitors promotional activities for replication Maintaining of Master Data in conjunction with IT Department The incumbent will work very closely with the function heads of Sales / Marketing and Finance to provide the necessary information. The incumbent will perform analysis and other projects requested by Sales and Marketing Management, but also should be willing to surface issues discovered during routine analysis and reporting Be able to handle increasingly more responsibilities as new platforms are launched Present data and analysis to internal and external stakeholders Able to liaise and communicate data analysis directly to Key Accounts