A well-known supplier of technical and engineering tools requires an experienced External Sales Representative to cover the East Rand areas in Johannesburg.Main objective of the role: Grow sales and manage existing customers in the East Rand. The successful applicant must have:•Matric•A Technical Qualification will secure•2-3 years proven sales experience in a technical field•Own transport and valid driver's license•Must be willing to travel•Technical sales experience is essential with a STABLE track record•Sales experience calling on workshops / factories / manufacturing industries is preferred•Technical / engineering sales experience ie machines, parts, tools, equipment etc is preferredNew business development and manage key accountsTake full accountability for the achievement of revenue streams, profitability and volume growth and other key performance areas/indicators for direct accounts in the portfolioMinimising and management of potential channel conflict, with the ultimate goal of eliminating conflict in this channelDevelop processes to measure, track, report and communicate account performance in order to ensure specific focus, and utilising these processes to monitor trends, achievements and performance against targetsDevelop reporting and monitoring mechanisms highlighting and market movements to Sales and ManagementPenetrating competitor marketsPerform cost-benefit and needs analysis on existing and potential customers as part of the sales processConduct cold calling at new/potential customers along with a focused growth strategy at the existing customers in the allocated sales areaAnalyse market potentials, track sales and status reportsMeet and exceed sales budgets (volume & revenue)Establish, promote and maintain positive business and customer relationshipsEnsure adherence to company policy and procedures while maintaining integrity and sound business practicesServicing and further development of existing customer baseParticipation/representation at open days/trade shows with the ability to conduct physical product demonstrationsComply with the company's planning, reporting and customer management structures as determined by managementAdherence to the company price list and discount structures as determined by managementMaintain and develop existing and new customers through planned individual account support, and liaison with internal order-processing staffEnsure effective customer satisfaction and after sales carePerform internal and customer facing presentationsLiaise with internal office to produce client proposals and manage the delivery and follow up of such with the clientAttend monthly sales meetings and one-on-ones with the Sales ManagerSeeking out new opportunities constantly with both stand-alone and chain accounts within established regionCommunicating new service and product opportunities, feedback, special developments, or information collected during field activity to the Sales ManagerCoordinating with company staff to achieve the work required in closing up salesProvide weekly feedback relating to lost sales and back ordersSubmit monthly call planners by the last week of the month for the month aheadDaily update of CRM with visit information and telephone callsShall provide a plan for their sales area annually, showing the following information