Key Responsibilities:Social Media Strategy Development:Collaborate with internal teams to create social media strategies that align with business objectives.Research industry trends and audience insights to drive content creation and engagement.Content Creation & Curation:Create engaging content for social media platforms (LinkedIn, Facebook, Instagram, Twitter, YouTube, etc.).Curate content that aligns with brand values, showcasing industry expertise and services.Social Media Management:Maintain consistent posting and engagement across all social media channels.Respond to comments and messages in a timely, professional manner.Campaign Management:Plan and execute paid social media campaigns to drive leads and enhance brand awareness.Monitor, analyze, and optimize campaigns for maximum performance.Reporting & Analytics:Track social media performance using analytics tools and provide regular updates on key metrics.Adjust strategies based on data insights to improve engagement and conversion rates.Brand Awareness & Community Engagement:Develop initiatives to increase brand visibility within the property investment sector.Build relationships with industry influencers, bloggers, and partners.Collaboration with Teams:Coordinate with marketing, sales, and communications teams to ensure consistent messaging across platforms.Key Skills & Qualifications:Experience:Proven experience as a Social Media Coordinator or similar role.Experience in the property, real estate, or financial services sectors is preferred.Education:Bachelor's degree in Marketing, Communications, Business, or related field.Technical Skills:Proficient in social media platforms (LinkedIn, Instagram, Facebook, Twitter, YouTube).Familiar with social media management tools (e.g., Hootsuite, Sprout Social).Experience with paid advertising on social media platforms (Facebook Ads, LinkedIn Ads).Creative & Analytical:Strong copywriting skills with the ability to create compelling content.Ability to analyze data and adjust strategies accordingly to improve results.Communication Skills:Excellent verbal and written communication skills.Ability to engage audiences and interact in a professional manner.Organizational Skills:Strong time management skills with an ability to meet deadlines and manage multiple projects simultaneously.Detail-oriented with a focus on delivering high-quality work.Preferred Experience:Familiarity with the property investment or real estate industry.Experience running social media campaigns for financial or real estate services.Crisis management experience, including handling negative feedback on social media.Personal Attributes:Proactive: Takes initiative to suggest new ideas and strategies.Collaborative: Able to work effectively within a team and across departments.Creative: Brings innovative ideas to the table to keep the brand fresh and engaging.Detail-Oriented: Pays attention to the small details that ensure quality and consistency.Adaptable: Comfortable with change and open to new methods and tools.