Our client, a leading fashion retailer based in Cape Town is on the lookout for a dynamic Social Media Manager to join their team!DescriptionJob DescriptionTo lead and implement a comprehensive social media strategy for our client (CFE and Commercial), driving brand engagement and alignment across categories.This role focuses on creating impactful, on-brand content, managing a small team, and analyzing performance.The Social Media Manager will collaborate closely with key stakeholders to ensure consistent messaging and optimized campaigns, enhancing our client's presence across all digital platforms.Knowledge required:Knowledge of social media platforms and their best practices (Facebook, Instagram, TikTok, YouTube, Pinterest, and emerging channels)Knowledge of social media algorithms and trends to optimize content and engagementKnowledge of analytics and reporting tools (Brandwatch, Salesforce, Google Analytics) to measure performanceKnowledge of content creation workflows and collaboration with design, photography, and videography teamsKnowledge of influencer marketing strategies and partnershipsKnowledge of brand management and tone of voice to ensure consistent communication across channelsKnowledge of competitor analysis techniques to benchmark performance and identify opportunitiesExperience RequiredA minimum of 3 years' experience in a social media strategy roleA minimum of 2 years' experience at a management level in Marketing, which specifically includes responsibility for managing a teamExperience in working across several different business units and functionsStrong knowledge of social channels (e.g., Facebook, Instagram, TikTok)Proven track record of developing and executing successful social media campaignsStrong understanding of social media analytics and reporting tools (Brandwatch, Salesforce)Ability to create and curate content tailored for multiple social media platformsInfluencer marketing knowledge, identifying and working with influencers to drive campaignsPreferred:Experience within a clothing retail environment is preferredQualifications RequiredA Grade 12 Certificate/MatricA National Diploma / Degree in Marketing or an equivalent qualificationApplication InstructionsPlease forward your CV to ****** you not be contacted within 2 weeks, kindly consider your application unsuccessful.Contact InformationContact Name: AmyContact Phone: (Insert Phone Number)Contact Email: ****** FirstWe are committed to people because YOU are important to us.
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