Job Title: Senior PPC Ads Manager (B2B Focus)
Salary: R25,000 - R27,000 per month (commensurate with experience)
Location: Fully remote, South Africa-based
Working Hours: UK hours, Monday to Friday, 8 AM - 5 PM
Start Date: ASAP
About Us:
We are a forward-thinking digital advertising agency specializing in B2B campaigns. Known for leveraging platforms like LinkedIn and paid social advertising, we drive growth for our clients through data-driven strategies and creative excellence. Collaboration, accountability, and continuous learning are the cornerstones of our vibrant company culture.
Role Overview:
We are seeking a skilled LinkedIn/B2B Ads Manager to develop and optimize campaigns for our B2B clients. This role includes audience targeting, creative collaboration, and campaign performance analysis. Familiarity with Google PPC campaigns is a plus, providing opportunities to expand into managing search and display ads.
Key Responsibilities: LinkedIn Campaign Management: Plan, execute, and optimize campaigns to achieve client objectives.Audience Targeting: Use LinkedIn's demographic and behavioral data to refine audience strategies.Creative Collaboration: Work with the creative team to craft compelling ad copy and visuals.Performance Optimization: Track and improve key metrics (CPL, CTR, CPC) using data insights.Reporting: Deliver performance updates and actionable recommendations to clients.Google PPC (Bonus): Manage and optimize Google search and display campaigns if applicable.Requirements: Proven experience in LinkedIn ad management for B2B campaigns.In-depth knowledge of LinkedIn Ads Manager, targeting options, and B2B advertising best practices.Strong analytical skills for data-driven optimizations.Experience managing client relationships and presenting performance updates.Bonus: Expertise in Google PPC campaigns with measurable results.Familiarity with analytics tools such as Google Analytics, LinkedIn Ads Manager, and Google Ads.Ideal Candidate Attributes: Passionate about digital marketing and staying updated on industry trends.Strategic thinker capable of translating goals into actionable plans.Highly organized and able to juggle multiple campaigns simultaneously.Strong communicator with experience in client-facing roles.Collaborative team player with a proactive approach.Join us in revolutionizing B2B advertising with innovative strategies and cutting-edge tools. If you thrive in a dynamic, results-driven environment, we'd love to hear from you!
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