Our client based in the retail industry is currently seeking the skills of a Senior Marketing Manager to be based in Cape Town.
Main Job FunctionPosition the brands.Translate the business strategy into the marketing strategy/communications plan that supports the delivery of the BU goals.Drive the achievement of business goals and targets through compelling and engaging customer communications - inspirational content that converts to sales.Drive the execution of the integrated marketing communications plans.Manage and lead the business interface, integration into marketing and the Business Units.Budget and commercial management.People and stakeholder management.QualificationsRelevant 4 year Diploma or Degree in retail/brand marketing/commerce/similar.
CriteriaSolid (8-12 years) of retail/marketing and planning skills and experience.Demonstrated technical knowledge and awareness across all elements of marketing including all relevant digital media channels.Up to date with innovative business and marketing solutions.Ability to perform at multiple cross functional BU within the role and across Marketing.Understanding and working with GM on the understanding and interpretation of business financial figures and adherence with budget KPI's.Experience in leading and managing complex teams.Understanding of translating a business/commercial strategy into an effective operational marketing strategy and communications plans with KPI's.Experience in working and understanding customer data and insights.Interest and experience in Beauty, Home, customer and design advantageous.Passion for retail, fashion, product and customers.Stakeholder management and ability to communicate effectively and influence key stakeholders.Influencing and negotiating skills and impact at a senior level externally and internally.Budget management experience and customer data analytics an added advantage.Strategic and conceptual thinker.Ability to identify insights and translate strategy into plans/deliverables and a strategic implementer.Analytical skills to interpret customer data and insights, sales and then translate this into Integrated marketing plans.Big picture, thought leader and Business Partner with an enterprise view mind-set.Problem solver.Creative thinker.A Consultant will be in touch if you are shortlisted for the position. Please consider your application unsuccessful should you not have been contacted within 2 weeks. We will keep your CV on our database and contact you should you match the criteria of any other vacancies.
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