Senior Manager – Strategic Omnichannel Marketing And Analysis (Hybrid)

The purpose of the position is to develop, execute, and maintain effective Media and Channel integration strategies across all advertising channels to meet annual targets, build brand presence, and drive future business growth, with consideration for brand positioning and meeting Group Marketing Media and Channel performance objectives.Below is a summary of a detailed job description.RESPONSIBILITIESFunctional Strategy FormationLeadership and DirectionMarketing: Manage the development, execution, and optimisation of media and channel integration strategies to maximize ROI and ensure campaign effectiveness.Budgeting & CostingBrand StrategyStakeholder EngagementCustomer Relationship Management / Account ManagementContract ManagementContinuous ImprovementPerformance ManagementDigital Marketing CapabilitiesSKILLSCustomer and Market AnalysisMarket Research and AnalysisCommercial AcumenBuilds RapportStrong Verbal CommunicationAction PlanningPlanning and OrganisingPolicy & ProceduresStrong Computer LiteracyFully Bilingual in English and AfrikaansEDUCATIONA relevant 3-year Business related degree/diploma in a Commerce or related discipline such as Marketing, Media, or Advertising (Essential).EXPERIENCE8 - 10 years' experience in Media or Channel Strategy environment (Essential); Experience within the financial services industry (Advantageous); 3 - 4 years' experience within a management role (Essential).Salaries are negotiable and based on each individual's skills, qualifications, and experience in line with market standards.We will discuss your salary expectations upfront to avoid wasting time on a process that won't produce the desired outcome.
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