We believe in creative work that disrupts, and we are looking for a candidate who is going to embrace modern marketing principles and is a self-starter by nature. This is an individual who is not afraid to challenge the norm and embodies our philosophy of divine discontent (Never stop chasing brilliance attitude).We are therefore looking for a Senior Copywriter. Must have 8+ years experience.To complement the above, we'll also be looking for:Highly conceptual individual (Must show a minimum of 5 projects)Demonstrate exceptional strategic thinking (Provide 2 examples)Track record of leading the conceptualization and execution of campaigns (Show minimum of 4 examples)Must demonstrate in-depth understanding of new and existing digital platformsMust show an understanding of various programmes (Word, Excel etc.)Must have industry recognition in the form of local and/or international awards. (i.e. Cannes, One Show, Loeries, Clios, Bookmarks etc.)RESPONSIBILITIESAs a senior creative you will help lead our passionate, multi-talented studio, guiding more junior members to deliver, and encourage exceptional, integrated concepts that exceed client briefs and expectations.A Senior Writer is an important contact point in our agency, so they can expect to be craft-led, strategically driven, media agnostic, agile and consistently conceptual, with a desire to transform brands by creating exceptional, intuitive, and human-centred products and experiences.The successful candidate will be tuned into all aspects of South African popular culture and the platforms and media it plays in, as well as have a strong point of view on what it takes to win in this space, with the experience to back it up. Exceptional writing ability is paramount.Must be able to work on two sizable and one small size project at any one time. Have the ability to attend every review on a project with new 3 ideas. Must be comfortable running projects independently.What you'll do every dayResponsibilitiesBe part of the strategic process and interrogate the briefScope, plan & manage the creative process on projectsManage & mentor the junior creativesWork with other disciplines (Strategists, Developers, Media, Accounts, etc) to ensure cohesive team integration, and alignment with broader business objectivesBe a champion for innovative media solutions on every briefPlay an active role in campaign planningParticipate in pitches for new businessDefine the tone of overall campaignsManage multiple projects simultaneouslyGenerate ideas and sell them into clients and other members of the teamMock up creative ideasConsistently produce creative elements against a deliverables listLead the craft of an ideaCompile presentations for clientsAttend client briefings & present to clientsAttend recordings & film shootsSource inspirational material and references of how to push creativitySubmit proactive work for awards purposes.You'll also be required to develop the following:Good understanding of influencer, Mobile, Podcast, Out-of-Home, Guerrilla, Activations and Direct MarketingGreat time managementAbility to work under pressure & meet tight deadlinesStrong communication skills with ability to provide rationales for creative choices madeIn-depth working knowledge of existing and emerging technologies & platformsA strong understanding of strategic processesAble to work with team members & delegate effectivelyUnderstand the client's business requirements, and understand how our services should be applied to solve business problemsAgility is keyWorking knowledge of these tools:Microsoft WordKeyNote / PowerPointFacebook Creative Hub (Not required, but helps)
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