Senior Brand Marketing Manager - Fmcg

Senior Brand Marketing Manager - FMCGReference: JHB002228-LVB-1Location: Johannesburg - NorthSalary: 1.2 millionAn international brand in the FMCG space is looking to hire a seasoned Senior Brand Marketing Manager. The successful incumbent will be responsible for driving integrated consumer-centric brand activation through superior execution.Duties & ResponsibilitiesProject ManagementBudget ManagementInnovation PipelineStakeholder relations (internal and external)Agency ManagementBrand ActivationDeveloping concepts to launchEnd to End StrategyDefining integrated brand activation planning, including leading alignment on brand pricing and promotions, distribution, and trade marketing strategies.Analysing and continuously adjusting overall brand performance.Driving media plans on relevant channelsAnalysing and monitoring campaign performance for improvementCoordinating with Sales, Trade Marketing, Production and FinanceCollaborating with external agenciesCreating the right consumer experience within the prioritized touchpoints (leveraging BrandCos primary and secondary assets)Recruiting talented employeesExperience & QualificationBachelor's degree in marketing8 years of portfolio management and brand activation experienceExperience leading teams and agencies.Apply today.Please note the above is the minimum criteria to be considered for the position – If you do not meet the criteria, you will not be shortlisted. If you have not heard back from us in 2 weeks, please consider your application unsuccessful. Your CV will, however, be kept on our database for any future positions that may match your skills and competencies.
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