Purpose of the job Drive Premier bread sales growth, enhance market share, and ensure customer satisfaction by leading and optimizing the Bakery sales team's performance in the bakery's formal and informal market segments.
Job Objectives To drive Premier bread sales growth and boost revenue by: o Proactively implementing sales strategies, streamline distribution channels, and control costs contributing to Premiers financial growth and sustainability.
To drive a low-cost Distribution model by implementing SOPs and key operational control measures via the sales supervisory team and the relevant Bakery HOD's involved with the processes relating to: Daily Driver short controls, Crates management, Daily Routes Management KPIs and Customer Returns To ensure customer satisfaction and loyalty by: Encouraging a customer service focus through coaching, training and support to the sales team, assist with the timely resolution of customer issues on adhoc basis, Scrutinize and approve promotional plans in line with budget, Foster conducive working relationships with existing and new customers and building and maintaining good working relationships with all third-party distributors.
To ensure fact based decision making based on real time date by: Gathering and analysing market data and competitor activities to provide insights to inform sales tactics and plans, ensuring adherence to all relevant industry regulations and company policies, in terms of recordkeeping and reports and ensuring accurate and in full data and integrity of reports submitted.
To ensure a safe working environment and compliance to the OHS Act and Premier Health and Safety policies and procedures through implementation of: operational guidelines/ SOP's that addresses HSE requirements.
To ensure adherence to budget by: Providing inputs to the new financial year's bakery sales budget, ensuring cost control of all sales operational and resourcing costs in line with agreed budgets and looking for continuous improvement and cost savings initiatives to maximise profitability.
T o earn the right to operate in your community by ensuring: Good governance in terms of all product donations for CSI in collaboration with the BA and Site accountant and identifying and drive the implementation of CSI initiatives with the relevant stakeholders.