Sales and Marketing Executive - Luxury Travel Brand - PietermaritzburgSales and Marketing Executive - Luxury Travel Brand - PietermaritzburgSales and Marketing Executive - Luxury Travel Brand - Pietermaritzburg
Join a prestigious luxury travel brand as a Sales and Marketing Executive. We are looking for a dynamic, experienced professional to drive sales and marketing efforts for our clients 5-star lodge and luxury houseboat in Zambia and Zimbabwe. This role is based in Pietermaritzburg and offers exciting opportunities for career growth and travel.
DescriptionJob Description:Position:Sales and Marketing Executive
Location:Luxury 5-Star Lodge, Zambia and Kariba, Zimbabwe
Based:Pietermaritzburg
Reports to:Operations Director Overview:We are seeking a dynamic and experienced Sales and Marketing Executive to join our clients prestigious 5-star lodge and luxury houseboat team. The ideal candidate will drive sales and marketing initiatives, attract high-end clientele, and enhance our clients brand presence. This role requires a proactive individual with a passion for luxury travel and a strong network within the tourism industry, particularly in Southern Africa.
Key Responsibilities:
1. Sales and Business Development:
Identify and target potential corporate clients to generate new business opportunities.Develop and implement strategic sales plans to achieve revenue targets.Foster relationships with existing clients to ensure repeat business and loyalty.Prepare and deliver compelling sales presentations and proposals to prospective clients.2. Marketing and Brand Promotion:
Develop and execute marketing campaigns to promote the lodge's unique offerings and services.Create and manage content for digital marketing channels, including social media, website, and email marketing, in conjunction with an external digital marketing agency.Collaborate with the marketing team to produce high-quality promotional materials.3. Networking and Relationship Building:
Attend trade shows, networking events, and industry conferences to represent the lodge and build professional relationships.Actively engage with travel agents, tour operators, and other key stakeholders in the luxury travel sector.Organize and host familiarization trips for travel agents and corporate clients to showcase the lodge.4. Market Research and Analysis:
Conduct market research to identify trends, opportunities, and the competitive landscape.Analyze sales and marketing data to evaluate the effectiveness of campaigns and initiatives.Provide regular reports and insights to the management team to inform strategic decisions.5. Customer Service:
Ensure exceptional customer service standards are maintained throughout the sales process.Address client inquiries and resolve any issues promptly and professionally.Collect and analyze customer feedback to continuously improve services and guest experiences.Qualifications and Skills:
Bachelor's degree in Marketing, Business Administration, or a related field.Minimum of 5 years of experience in sales and marketing.Proven track record of achieving sales targets and driving revenue growth.Strong network of contacts within the luxury travel and tourism industry.Excellent communication, negotiation, and presentation skills.Proficiency in digital marketing tools and platforms.Ability to work independently and as part of a team in a fast-paced environment.Willingness to travel frequently for trade shows, events, and client meetings.Competitive salary (R35,000 gross p/m) and performance-based incentives/commissions. Expected annual earnings in excess of R1 million.Opportunities for professional development and career advancement.Complimentary stays at the lodge and discounts on services.Access to exclusive industry events and networking opportunities.
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