Job Title: SaaS Marketing Specialist
Salary: R25,000 per month
Location: Fully Remote, South Africa (UK Hours: Monday to Friday)
Benefits: Paid leave and UK bank holidays
About Us We are transforming productivity for small and medium-sized enterprises (SMEs) with our AI-powered assistant, designed to streamline operations and enhance efficiency. Our team is driven by creativity, innovation, and a commitment to redefining how businesses connect with remote talent.
Position Overview We're looking for a skilled and results-oriented SaaS Marketing Specialist with 3 to 8 years of experience to develop and execute impactful marketing strategies. You'll be instrumental in driving customer acquisition, engagement, and retention for our SaaS products.
Key Responsibilities Create and Implement Strategies: Design and execute marketing plans to generate leads, boost conversions, and improve customer retention.Content Development: Collaborate to create compelling content aligned with the target audience's needs.Digital Campaigns: Manage and optimize campaigns across email, social media, search engines, and display platforms.Market Research: Analyze trends, customer needs, and competition to guide marketing decisions.Performance Analysis: Use analytics tools to track campaign performance and refine strategies.Team Collaboration: Work with sales, product, and customer success teams to align marketing efforts with business objectives.Qualifications Experience: 3 to 8 years in SaaS marketing, with a solid understanding of SaaS business models and metrics.Education: Bachelor's degree in Marketing, Business, or a related field.Skills Proficiency in tools like Google Analytics, HubSpot, or similar platforms.Strong analytical and problem-solving skills.Excellent communication abilities.Capability to manage multiple projects and meet deadlines effectively.Preferred Experience Familiarity with AI-driven products or services.Knowledge of SEO and PPC best practices.Experience with CRM systems and customer segmentation.
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