Job title : Product Owner Job Location : Western Cape, Cape Town Deadline : December 04, 2024 Quick Recommended Links Jobs by Location Job by industries Details of Role: Key Responsibilities Develop a comprehensive rewards and loyalty program for STI and Investment products within the coalition program, aligned with Sanlam's business objectives and partner offerings Utilise behavioural science principles to understand coalition customer motivations and design targeted reward structures that incentivize desired behaviors.
Analyse competitor rewards and loyalty programs to identify best practices and opportunities.
Own the entire lifecycle of the STI and Investment rewards & loyalty program, from ideation to launch, ongoing optimisation, and performance measurement.
Manage the program backlog, prioritise features, and ensure alignment with overall program goals, customer needs, and Sanlam's strategic objectives.
Collaborate with cross-functional teams to streamline the customer experience and ensure a seamless rewards redemption process.
Develop communication strategies to effectively explain program benefits, promote loyalty, and motivate customer engagement.
Minimum Requirements Bachelor's Degree 3-5 years of experience in product management, with a focus on customer rewards and loyalty programs.
Proven track record of developing and implementing successful rewards programs within the financial services industry.
Behavioural science principles and their application in designing engaging and motivating rewards structures that incentivise desired financial behaviours.
Experience working with coalition programs or loyalty initiatives.
Knowledge of South African insurance and investment regulatory landscape.
Experience using data visualization tools to communicate insights effectively Administrative / Management jobs