Job category: Other: FMCG, Retail, Wholesale and Supply Chain
Location: Cape Town
Contract: Permanent
Remuneration: Market Related
EE position: No
IntroductionAt Twizza, we are more than just a regular beverage company. As part of fulfilling Twizza's DREAM to be South Africa's # Local Beverage Partner, a vacancy exists in the Marketing space as a Product Execution Manager to create & deliver innovative, flavourful and refreshing experiences not only to our Customers but Communities at large.
Key Performance Drivers:Channel Strategy: Develop and implement strategies to enhance in-trade marketing. Collaborate on trade promotions and product ranging, using shopper insights to improve in-store brand presence.In-store Execution: Create and align POS materials with strategy. Address distribution gaps, manage the cooling strategy, and ensure brand activators align with company goals.Sponsorship Management: Implement sponsorship strategies, including Twizza Marketing. Manage renewals, negotiations, and communications to meet national and regional objectives.Product Management: Oversee product development from conception to launch. Ensure product availability and market alignment, conduct research, manage profitability, and train the sales team.Financial Management: Manage marketing and sponsorship budgets, ensuring efficient use. Oversee sponsorship events within budget.Stakeholder Engagement:Internal: Business teams: Manufacturing, H & Safety, Regional Sales Teams, FinanceExternal Relations: Key Trade Customers, Sports Clubs/Institutions, Community EventsQualification & Other Key Skills:Marketing Degree / IMM Diploma or Equivalent essentialStrong analytical skills, with a knack for understanding market trends and consumer behavior.Excellent communication, negotiation, and project management skills.Ability to work cross-functionally and lead through influence.Creative thinker with a passion for innovation and brand growth.Core Technical Knowledge:Proven track record in Sponsorship roles, campaigns, projectsPrevious Sales experience in the event, sporting communities would be essential for successMarketing, Sales qualification would be advantageousCommunity based project exposure would be highly advantageousA solid understanding of market trends, consumer/customer behaviour and competitor activity to identify new opportunities for the brands.
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