Parts Marketing Specialist Join a brand that is well-known in South Africa within the Agri sector If you are energetic, customer focused and creative, and you want to join a company that is a strong and well-known brand that focusses on assisting their employees to grow and be successful, then this one is for you Major Purpose of Your Role: Work on a product line marketing team and assist in the areas of marketplace assessment, new product or solution identification, promotional development, program creation, and training development/delivery to grow parts and service sales for the company, branches, and dealers. Major Duties: Gathers, interprets and integrates data from market research, competitive intelligence, industry associations, suppliers, and sales reports into recommendations for marketing strategies and programs. Creates and delivers marketing information for use in promotional events and marketing campaigns such as direct mail catalogs, regional shows, product introductions and aftermarket expos. Works with factories, suppliers, and creative writers to develop and deliver product information and competitive comparisons for use in guides, bulletins, and web applications. Coordinates development and delivery of training programs, materials, and events for channel partners, customers and company personnel. Participates in the new product development process with functional areas for assigned parts categories. Analyzes market and competitive information to develop retail sales programs and assist with the development of new ordering programs. Qualifications Required: Degree in a Marketing discipline or equivalent experience. - University Degree (4 years or equivalent) Degree in an Agricultural Sciences discipline or equivalent experience - University Degree (4 years or equivalent) Degree in a Business/Management discipline or equivalent experience - University Degree (4 years or equivalent) Relevant Experience: Marketing experience - 1-3 years Sales experience, preferably within Agri Machinery / Heavy Machinery / Heavy Vehicles unit or division - 1-3 years Field experience with regular customer contact, knowledge of dealer/distribution network, limited geographic area of responsibility, and broad product knowledge - 1-3 years How to Apply: If you meet the above requirements, please send your resume DIRECTLY
