Mid-Senior Brand Manager Alcohol Brands

Mid-Senior Brand Manager Alcohol Brands
Company:

Viv Gordon Placements


Details of the offer

We have a superb opportunity for a Mid-Senior Brand Manager to work in-house on a fabulous portfolio at a leading alcohol brands company in Cape Town. We are looking for a Brand Manager, to assist the Portfolio Manager in driving volume and value growth across the company's portfolio. Alcohol brand experience is highly advantageous. Responsibilities Ensures Brand volume and value growth in line with the Portfolio Plan Develop brand strategies that are aligned to the brand role in the portfolio and the context of the current environment & trends On time and in full execution of brand activity plans Develop and influence consumer-centric brand bibles that increase differentiation between brands, delivers against the brand role in the portfolio and maximises business growth Understands key customers per channel, their needs and marketing platforms and applies this to operational planning Full understanding of competitor activity in market, and the ability to recommend according shifts in activity plans to deliver against short- and long-term ambitions Manage relationships with creative partners at a project level in a manner that ensures successful & sustained partnerships Develop cross-functional relationships across the business to ensure key stakeholders are aligned behind Brand activity plans Management of brand budgets. Requirements The successful candidate must have/be: Marketing Related Degree/Diploma Minimum 5 years' experience in FMCG/Retail/Liquor environment Proven capability in designing and implementing brand communication and activations, with measurable results aligned to brand objectives Excellent organisation and communication skills (written, verbal, presentation) Strategic, creative, innovative thinker with strong operational capabilities Strong analytical capability, attention to detail and numeracy Commercial acumen Good problem-solving ability Comfortable in negotiating needs of brand relative to those of customers, consumers, media, and events partners Results orientated Persuasiveness and tenacity to sell ideas Understanding of the retail environment and route to consumer pathways Excellent interpersonal skills, assertive and able to use initiative. City: Cape Town Level of Expertise: Mid-Senior Remuneration: Negotiable Consultant: Kim Reference Number: #Kim1066


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Source: Jobleads

Job Function:

Requirements

Mid-Senior Brand Manager Alcohol Brands
Company:

Viv Gordon Placements


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