Time left to apply: End Date: November 6, 2024 (2 days left to apply)
Job Requisition ID: R22429
Job Description
To help the business achieve the revenue, market share, customer, business, and profit objectives for a relevant sub-segment, portfolio, or focus area by effectively developing and executing specialist marketing media strategy(ies) across appropriate channels.
Hello Future
Welcome to FNB, the home of the #changeables. We design for the shapeshifters and deliver products and services that make us incredibly proud of the people that make it happen.
As part of our talent team, you will be surrounded by unique talents, diverse minds, and an adaptable environment that lives up to the promise of staying curious. Now's the time to imagine your potential in a team where experts come together and ignite effective change.
Are you someone who can:
Develop media strategy based on the overarching TTL brief from Strategic Solutions Consultant.
Coordinate integrated PCA.
Develop and maintain best practice media playbooks for all ATL channels.
Brief Insights/Data team for audience research required.
Brief Media Planner to develop media plan based on strategy or for insights required to feed into the media strategy/recommendation.
Brief Media Planner on PCA and campaign insights.
Coordinate brief response across Capability Grouping.
Input Capability Grouping response into Consolidated Capability brief revert.
Project and team management.
Budget management.
Input into risk and governance process with leads.
Input into CEO reports for segment monthly reports (executive summary).
Attend and present at approval forums.
Receive briefs and coordinate campaigns.
Engage in strategic consulting with marketing leads, programme leads to "connect dots" for the segment across a segment calendar and maintain adherence to process.
Run combined reporting sessions per month for segment performance.
Report back to media and content leads on campaign performance.
Maintain media owner relationships in collaboration with leads.
Lead briefing of Partner functions (Reporting, Insights, LRC).
Analyze content placement, performance metrics to ensure content plans meet audiences in their preferred formats.
Keep up to date with market trends and recommend technology trends and automation to the business.
Manage and escalate crises.
Mentor junior team members.
Assess impact to business if the role is not replaced.
You will be an ideal candidate if you:
Minimum Qualification: Relevant Degree/Post Graduate qualification will be advantageous.
Experience: Agency experience in a similar role.
At least +6 years experience in media.
ATL planning experience.
You will have access to:
Opportunities to network and collaborate.
Challenging work.
Opportunities to innovate.
We can be a match if you are:
Curious & courageous - driven by always wanting to know more and learn more.
Obsessed with mastery - constantly pushing yourself to improve.
Are you interested to take the step? We look forward to engaging with you further. Apply now!
Job Details
Take note that applications will not be accepted on the below date and onwards. Kindly submit applications ahead of the closing date indicated below.
31/10/24
All appointments will be made in line with FirstRand Group's Employment Equity plan. The Bank supports the recruitment and advancement of individuals with disabilities. Candidates can disclose their disability information on a voluntary basis. The Bank will keep this information confidential unless required by law to disclose it to other parties.
About Us
Serving retail and commercial customers, FNB is more than a bank, offering life and short-term insurance, innovative savings and investment products, and a digital universe of solutions that help customers navigate challenges and opportunities of everyday life. FNB has won multiple awards, including the Strongest Banking Brand in the World in the Brand Finance Banking 500 2023 report. FNB represents multiple opportunities for you to build an exciting and rewarding career, especially if you want to change people's lives in an authentic, profound, and sustainable way.
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