Marketing Specialist

We are seeking a talented Marketing Specialist to join our clients dynamic marketing team.
The ideal candidate will be responsible for developing and implementing marketing strategies to drive sales and brand awareness for their products or services.
The Marketing Specialist will collaborate with the marketing team to create engaging content, manage campaigns, analyze data, and stay informed on industry trends to optimize marketing efforts.
Key Responsibilities: Develop and execute marketing campaigns to promote products or services Create compelling content for various marketing channels, including social media, email, and website Mailers and copywriting Blogs and articles.
Conduct market research to identify target audience and consumer trends Monitor and analyze the performance of marketing campaigns, and provide reports and insights to the marketing team Collaborate with cross-functional teams, including sales, product development, and design, to ensure brand consistency and alignment of marketing efforts Stay abreast of industry trends and best practices to guide marketing strategy and tactics Manage marketing budget and track ROI of marketing activities Work closely with external vendors and agencies to support marketing initiatives Qualifications: Bachelor's degree in Marketing, Communications, or related field Proven experience in marketing, preferably in a similar industry Strong written and verbal communication skills Excellent project management and time management skills Proficient in Microsoft Office Suite and marketing software tools Analytical mindset with the ability to interpret data and make data-driven decisions Creative thinker with a strong attention to detail Ability to work independently and as part of a team