Marketing Specialist / Digital Marketing Specialist

SKILLS AND QUALIFICATIONS:Excellent analytical skillsGood communication and interpersonal skillsAttention to detail for precise analysis of dataCritical thinking and problem-solving skillsAbility to work under pressure and motivation to succeed in competitive environmentAbility to work with teams and independentlyTime management and multitasking skills with the ability to prioritize tasksGrade 12Degree / Certificate in Marketing would be advantageousREQUIREMENTS:Valid driver's licenseMinimum 2 year experience as Marketing SpecialistThorough understanding of marketing elementsExperience in marketing data analytics and toolsComputer literate: MS Office, Marketing Software (Adobe, CRM, Canva, etc.
)Social Media (Facebook, LinkedIn, Instagram, Pinterest, YouTube, etc.
)Well-organized and detail-orientedExceptional communication and writing skillsCommercial awareness with a creative mindDUTIES AND RESPONSIBILITIES:Conduct market research to identify customer trends, competitor offerings and demographic dataBrainstorm and develop innovative marketing campaignsAssist in outbound or inbound marketing activitiesEstablish and maintain relationships with new and existing clients through networking and prospectingDiscover effective marketing and promotional channels, including media platforms to be used to relay product and service messages to clients