Job ResponsibilitiesDesign and execute innovative marketing campaigns across digital, print, and event platforms.Conduct market research to understand customer demographics, needs, and emerging trends.Collaborate with leadership to establish marketing objectives aligned with company goals.Identify and engage potential clients through targeted outreach strategies.Partner with sales teams to support lead generation and conversion efforts.Represent the company at networking events, trade shows, and seminars to build market presence.Oversee the company's online presence, including website updates and social media channels.Leverage digital tools such as SEO, PPC, and Google Analytics to enhance customer engagement.Utilize CRM software to manage leads and analyze customer data.Ensure all marketing materials and strategies comply with legal and industry regulations.Stay updated on relevant insurance-related laws and guidelines affecting marketing efforts.The Successful ApplicantEducation: Bachelor's degree in Marketing, Business Administration, or a related field (Master's preferred).Experience: 10+ years in marketing, ideally within insurance or financial services.Professional certifications such as CIM, HubSpot, or Google Ads are advantageous.Proven success in achieving key metrics like customer acquisition, ROI, and brand awareness.Expertise in managing marketing functions, agencies, and suppliers.Strong knowledge of legal and regulatory requirements within the industry.A self-starter with a proactive and solution-focused mindset.Detail-oriented and highly organized.Exceptional communication and interpersonal skills.Flexible, adaptable, and thrives in a dynamic environment.What's on OfferCompetitive salary
ContactHervine Muya
Quote job ref: JN-012025-6633392
Phone number: +27113038304
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