Minimum Requirements Degree in Marketing 5 Years' experience in marketing of which 2 years is in a management role Knowledge of ABT and BTL the line marketing, Customer value proposition and Customer Relationship Management (CRM) principles Knowledge of Return on Investment principles Knowledge of marketing campaigns, marketing spend and marketing channels guidelines and principles Responsibilities Manage and control the implementation of all group marketing initiatives and responsibilities Create creative brief for the agencies which aims at the correct target market Achieve sales and margin budgets for the Chain Develop and action the Marketing plan for the Chain Brand management inclusive of continuous brand awareness Coordinate marketing events & collaborate with service providers to produce collateral material (posters, competitions, coupons, give-aways etc.) Measure return on investment of the marketing plan Report on the Marketing campaigns return on investment and effectiveness TO APPLY: Only if you do meet the minimum job requirements and experience as mentioned above, you may submit a detailed updated CV. Please Apply Online and complete your registration on Ditto Hire (our application tracking system) to enable and protect you as a candidate to accept the new POPIA terms and conditions. This will then create your permanent profile with which you can apply for all jobs as advertised by AJ PERSONNEL. However, you may remove your profile from AJ PERSONNEL when you are no longer in the job market. AJ Personnel is fully POPIA Compliant. Please take note that the applicants who do not adhere to the above criteria will not be considered for the respective position. Note our clients may expire jobs at their own discretion. AJ PERSONNEL will only respond to shortlisted candidates. If you have not received a response within two (2) weeks from applying, your application was most likely unsuccessful.