Job Title: Marketing Executive
Location: Cape Town
Sweetheart of the Rodeo, a vibrant restaurant group with a passion for exceptional dining experiences, is seeking a creative and results-driven Marketing Executive to join our team. If you have a flair for strategy, storytelling, and innovation, we want to hear from you!
Key Responsibilities:
Develop and implement comprehensive marketing strategies to drive brand awareness and customer engagement.
Manage and execute digital marketing campaigns, including social media, email marketing, and content creation.
Collaborate with the design team by creating clear and impactful design briefs.
Coordinate with restaurant managers and teams to promote seasonal menus, events, and special offers.
Work with alcohol brands to plan and execute activations and promotional specials.
Oversee brand consistency across all marketing materials and platforms.
Analyse campaign performance and provide data-driven recommendations for improvement.
Build partnerships with local businesses and suppliers for cross-promotions.
Requirements:
Proven experience in marketing, preferably within the hospitality or F&B industry.
Proficiency in social media management, content creation, and analytics tools.
Strong understanding of branding, audience engagement, and market trends.
Experience in working with external partners, such as alcohol brands or event activations, is a plus.
Excellent written and verbal communication skills.
Creative mindset with attention to detail and the ability to think strategically.
What We Offer:
An opportunity to work with a dynamic, creative team in a fast-paced environment.
Room for growth and the chance to make a significant impact on our brand's success.
Are you ready to craft compelling campaigns, design impactful activations, and bring your marketing expertise to the table? Apply now and let's create something extraordinary together!