Outsourced CFO is looking for a Marketing & Events Manager who strategically oversees the company's marketing efforts, including brand development, communication, team management, and adapting strategies to meet organizational goals and growth stages while maximizing ROI.Job responsibilities will include, among other:Social Media;PPC on all platformsPrepare and manage consultant and performance of ads aligned with strategyMonthly reporting on the performance, striving for maximum marketing ROIMonthly social media content calendarPrepare and manage consultants for copy and designsSchedule content planMonthly reportingGrowing OCFO social media audience and brand awarenessEvents;Event Planning and Execution;Develop an annual event plan and maintain the event website.Set up and maintain event tools like Quicket, Eventable, and Mailchimp.Ad hoc: Other OCFO department events and social media campaigns to support eventsCommunication;Public Relations, Newsletter and PartnershipsWelcoming of new clients: contacting clients and arranging gift deliveriesWelcoming of new team members with giftsWeekly report to the boardHR and recruitment supportBuild, manage and grow a community of OCFO partner organizations who are able to contribute to our brand, market awareness and who generate leads.
Manage all market communication about these partnerships, as well as communication with partners.Manage and build out OCFO Public Relations and PR opportunitiesTeam Contribution;Leadership meetingsWork as part of the department leaders to help design and review organization and divisional quarterly priorities and goals.Work with leaderships development consultants through initiatives like Evolve etc to improve leadership capacityPrepare and participate in HOD and Level 10 meetingsBrand Consistency;OCFO DocumentationCreate, maintain and improve the Marketing handbook, internal & external documentsSet OCFO annual marketing strategy and align with the BoardVideoCreate video scripts, reach out to clients, partners and team members, and set datesReach out to video team, prep and film videosLoading videos onto social media and distributing them, maximising reach and value of each video asset.Event videos, edit recordings, cut videos and load onto social mediaOCFO Website;Build out website, keywords, content, sub-landing pages, backlinks and domain authoritySchedule and add photos to the website, and keep on updating and adding to the site.Support SEO strategySeek relevant topics and keywords, prepare content pieces and approve articlesIncrease ranking keywords and backlinks to increase organic traffic and domain authority and inbound lead volumeMaintain and build Google My Business accounts for OCFO in SA and the USBuild and support other group sites like Founders Foundation and Founders EventsStrategy & Budget;Marketing (SA and US), communication, digital, content, and events strategyInternal audit (measure according to KPI's)Market researchSupport company goals with marketing effortsDivisional marketing support for each of the client-facing divisionsPrepare, manage and report on marketing divisional budgetBranding and Merchandise;Office merch: Oversee the planning, buying and handing out of stationary to OCFO staffTeam and client family expansion: Oversee the planning and sending baby grows and medicine bagsYear end gifts: Oversee the planning, buying and delivering of year end gifts to clients and partnersThe ideal candidate for this position will have at least 7 years of experience and hold a Marketing Honours degree (a Master of Arts degree would be beneficial).Characteristics of the ideal candidate Ambition & IndependenceLeadership & Problem SolvingSocial Confidence & FlexibilityOptimism & Stress toleranceAttention to detailSkills and abilities of the ideal candidateStrategic Marketing Planning and ExecutionEvent Management and CoordinationContent Creation and ManagementTeam Leadership and CollaborationOur OCFO values:Family firstIntegrity mattersSwitched on ThinkingExcellence in everythingGrowth and success
