Marketing Coordinator Durban

Marketing CoordinatorA large retail chain is looking for a Marketing Coordinator to manage (oversee) our current digital marketing as well as manage our in-store presentations and marketing.Duties & ResponsibilitiesDevelop strategic marketing initiatives and activities.Implement marketing plans that include print, broadcast and online content.Create branded advertising campaigns, and support the marketing and design teams by coordinating and collating content.Setup tracking systems for marketing campaigns and online activities.Conduct market research to identify marketing opportunities and negotiate media coverage.Traffic all advertising efforts to appropriate channels.Develop and manage all internal communication systems.Create, maintain and strengthen the organization's overall brand through all media avenues.Manage print contractors and other promotional vendors.Desired Experience & QualificationsBachelor's degree in marketing/communications or related (essential).Two years of experience in content management, creative writing, advertising concepts and media negotiations.Proven experience in digital marketing, including social media, email marketing and SEO.Strong skills in website design, development and maintenance using platforms such as WordPress or Shopify will be an advantage.Critical thinker with strong problem-solving and research proficiencies.Ability to comprehend and interpret competitor strategies and consumer behavior.Ability to gather large amounts of data and convert it into meaningful analysis.Solid organizational skills and detail-oriented.Strong project management skills with the ability to prioritize tasks and meet deadlines.Ability to work under pressure and meet strict deadlines.Creative mind with superb written and verbal communication skills, with the ability to create compelling content for various marketing channels.Familiarity with graphic design tools such as Adobe Creative Suite or Canva.Proficient in Microsoft Office, Photoshop and web editing packages will be an advantage.Package & RemunerationBetween R16k and R22k
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