Marketing Consultant

Marketing ConsultantBusiness Unit: MarketingFunction: Marketing ManagementKey Purpose:The Marketing Consultant will be accountable for supporting the sales channel allocated to them with strategic Rewards and Recognition and marketing initiatives. They will be accountable for creating strategic marketing plans that should be delivered timeously, within budget and in line with the organisation's goals and the team's objectives in supporting the overall sales force. They should also be able to continuously assess and measure their strategies to identify key growth opportunities. They will be required to leverage key internal partnerships to support the sales force in the branding, communication, and compliance that may be required.Overview of the Role:The Marketing Consultant will work with their team and manager to partner with our franchises, internal channels, and business to develop and implement integrated, strategically aligned marketing solutions.Key Outputs:Participates in the delivery of marketing and recognition initiatives:Contributes to the creation of innovative and integrated solutions to improve business practices, processes, sales efficiencies, or effectiveness.Implements the marketing, recognition, brand, and communication plans and targets for the area of responsibility within Discovery S&D.Creates and updates communication collateral (collateral brochure, branding requirements, newsletters, social media, website etc.).Considers all communication channels for campaigns and marketing.Employs marketing expertise (content marketing generation, writing and sub-editing) to produce high-quality marketing material, communication, and campaigns.Sources and creates marketing and recognition material (printed and digital) in line with company guidelines and portfolio requirements.Translates communication into different media for different audiences. Converts technical information into audience appropriate communication that will drive the required engagement.Coordinates information flow between the department, clients, and service providers.Collates, compiles, and reports on key business metrics within their area of responsibility to gain insights and opportunities.Continuously proposes initiatives and identifies opportunities for growth, expansion, or new direction.Builds and manages operational relationships with stakeholders:Liaises with different business units to understand their business needs and how they relate to the distribution channels.Coordinates, balances, and aligns distribution requirements and quality of service to build brand presence and strength.Engages with stakeholders to understand and be able to resolve concerns and build sustainable relationships.Collaborates with stakeholders to plan and implement solutions to business challenges and keep them up to date on progress.Conceptualises communication plans as needed and ensures that messages are relevant and consistently framed and positioned across all communication channels and timeously delivered according to the communication plan.Measures, assesses, and presents results of communication efforts of every element or project to identify opportunities and learnings.Conducts market research, generates ideas, and makes recommendations accordingly.Acts as an expert adviser and provides astute marketing recommendations where applicable to stakeholders and colleagues.Participates in meetings and forums to share knowledge, encourages innovation, and coordinates marketing initiatives.Uses stakeholder feedback to inform personal and service delivery improvements.Coordinates and optimises marketing and recognition projects:Defines, plans, and delivers small and ongoing projects from start to completion within the scope, budget, agreed timelines, and to specified quality requirements.Secures approval, manages timelines, and monitors budget for marketing material related to projects.Manages and takes accountability for deadlines and the production process.Supports senior team members throughout respective project lifecycles (from conception to post implementation).Monitors and measures the success of marketing initiatives and implements corrective action.Coordinates suppliers and communication requirements for projects.Chases cost estimates and samples where necessary.Identifies possible risks and opportunities and provides contingency plans.Analyses the internal service delivery processes, identifies areas for improvement, and makes changes to comply with best practices.Contributes to team success and ensures continuous improvement and professional development:Participates in the performance contracting and review process within agreed timelines.Participates in Talent Management initiatives in line with HR policies and procedures.Shares information and provides regular and constructive feedback to line manager and colleagues to improve team performance and ensure skills transfer.Maintains up-to-date professional, product, and technical knowledge and participates in planned activities that are appropriate for own development.Contributes to the team's success by ensuring team commitment and cohesion; values individual contributions and shows respect for others.Respects diversity and encourages an environment that values inclusivity.Skill:Time and project managementAttention to detail and foresight for due diligence on projects and reviewing documentsCommunicate well in English both in writing and verballyConvert recognition information to audience appropriate communicationCritically evaluate communication elements:Influence and persuade people to get things doneNegotiatePresent and sell your ideasQuestion processes, strategy, and outputsMulti-task on multiple projectsAttributes:DiplomaticPeople and relationship focusedSociableTeam playerSeen as a trusted adviser by clientsResilientAble to work calmly under pressure and provide answers and direction to othersFlexible and adaptableTenacious and persistentDynamic, energetic, and drivenConfidentHave initiative and action-oriented - being a self-starter and doerNaturally inclined to work hardSolution-orientedDetail-orientedAbility to think outside the boxAlign with the Discovery valuesKey Characteristics:Qualifications:Minimum three-year undergraduate degree or diploma (marketing or communication focused) OR relevant industry qualification.Minimum of three years' experience in Discovery or in marketing, PR, or communicationRelevant industry experienceKnowledge of the Sales and Distribution structure advantageous.Discovery's products and business processesAgency process and relationshipsPrint and production processes (including timelines and costings)Persuading and influencingDelivering results and meeting stakeholder expectationsHave initiative - being a self-starterPresenting and communicating information clearlyAdapting and responding to changeAction and solution-orientedTenacious and persistentStress management - ability to work calmly under pressure and provide answers and direction to othersMultitasking.EMPLOYMENT EQUITYThe Company's approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.
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