Company: Tagmarshal
Position: Junior Data Analyst
Commencement: Immediately
Contract: Permanent position
Work hours: 8:30 – 5pm
Location: Hybrid - Cape Town CBD in-office: 3 days per week / 2 days WFH
Remuneration: Commensurate with qualifications and experience
Role summary:
We're looking for a strategic graduate Data Analyst to join the System and Analytics team of Tagmarshal, a successful SaaS growth stage start-up. In this role, you'll create and maintain robust multi platform reporting, to assist us in tracking the performance of various Marketing and Sales initiatives, as we scale up for growth. This will include monthly campaign, ROI and CaC reporting, together with insights reports.
The data analyst will work closely with the System and Analytics lead, providing the opportunity to learn and grow, using your skills and building your business knowledge, to assist in solving Marketing and Sales challenges.
Tagmarshal is changing the world of Golf Operations through data and has developed leading traction in the USA, Europe, Canada, the UK and South Africa. Our new team member is accountable, adheres to high quality standards and is a strong team player.
WHY WORK WITH TAGMARSHAL?
Opportunity to work with a dynamic, innovative, globally operating, growth-stage tech company offering exciting opportunities and challenges.
RESPONSIBILITIES:
Set-up and maintain optimal website tracking using GA4/GTM
Build out GA4 Reports
Monthly insights reporting: Looker studio report, linked to GA4
Create funnel report, from lead to sale which will require integration with CRM (Salesforce)
Monthly Campaign tracking set-up / Assist in AB Testing
CaC/other SaaS growth metric evaluation
Identify ongoing opportunities for optimization / improvement
REQUIREMENTS:
Critical thinker, who is passionate about data
Ability to generate insights from data
Strong numerical ability
Tech savvy - will require interfacing with Website / CRM
Strong attention to detail
Accountable, proactive and deadline driven
Ability to take feedback on board constructively
Team player
Interested in continuous learning
RELEVANT EDUCATION AND EXPERIENCE:
Relevant Tertiary qualification, Statistics, Bcom, Information Technology etc
Graduate position (or junior with less than 2yrs Data Analyst or Marketing and Sales Analyst role)
B2B experience preferred
Experience creating funnel reports: lead through to sale, ROI / CaC reports
Knowledge of GA4 + GTM, Looker Studio reports
Ability to set-up website tracking, reporting and analysis, insights reports
Ability to set-up multi channel campaign tracking and reporting
ADVANTAGEOUS:
Knowledge/experience working with Salesforce/Pardot
Wordpress experience
Google ads / LinkedIn ads experience
GOLF EXPERIENCE
Interest in golf or sports advantageous, but not critical