The Group Internal Communications Manager is responsible for connecting Mr Price Group associates to the company's strategy, performance, and culture by developing and executing internal communications to drive higher levels of engagement and strengthen the connection between the brand and associates.
Qualifications:
Degree in Public Relations, Marketing, or Copywriting
Minimum 8 years' experience in communications/marketing/copy writing in a corporate environment. Preferably a retail environment.
High proficiency in written and verbal communication. Advanced computer skills (Prezi, Canva and/or Power Point)
Deep understanding of Mr Price Way and broader business culture
Strong relational and people skills
Creative (graphic design, editing or InDesign software knowledge)
Creative production skills (filming locations, narrative building, creative messaging)
Responsibilities:
Group Brand Custodian:
Connecting associates to the Group vision, purpose, strategy, and activities through clear messaging by means of various projects, to drive engagement within the Group.
Responsible for ensuring all associates are connected to the brand.
Maintain a powerful, distinctive group brand positioning supporting Top Employer status.
Communications:
Lead and co-ordinate creative direction of all content (written/AV) of key strategic and People messaging to the Group.
Maintain and grow communication channels for the targeted audience for effective communication.
Support the design, development, delivery, and management of clear, concise, and compelling communications related to change initiatives.
Ensure all Mr Price Group associates are well informed regarding key business news, initiatives, and policies to drive positive engagement.
Implement effective processes for determining relevant and appropriate communication to associates.
Set strategic communication plans for group and People messaging - execute and co-ordinate respective comms calendars.
Content Creation:
Responsible for creating content for Group and People Communications (video, written & website content).
Execute copy writing across all content and ensure consistent and appropriate brand CI is implemented.
Control effective processes for content creation, briefing, and compliance.
Roadmap Execution:
Build and execute the comms roadmap built around 5 pillars: Celebrate, Perform, Engage, React, and Deliver.
Drive the function's goal of delivering strategic messaging as opposed to generic corporate communication.
Connectedness:
Create improved processes for group wide co-ordination of teams and messaging.
Create content which builds broader understanding of the business for all associates.
Integrated Reporting:
Lead copy writing of the full annual integrated report.
Build and deliver content of integrated report.
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