Reporting: Senior Product Developer
Location: Westlake
Purpose:
Design and execution of trend forward and functional design & publishing to grow Cape Herb & Spice business internationally. The scope covers design solutions across gifting, tea and spice and covers the full artwork design and execution process.
Key Responsibilities:
Spearhead & support design innovation across Gifting & Spice. Brand guardian to ensure design stays on brand.
Key Functional Areas:
Marketing material design
Printed packaging DTP
Printed packaging concept & design
Design:
Conceptualise new printed packaging design solutions for spice, tea and gifting lines
Study design briefs and determine requirements
Conceptualize visuals based on requirements
Develop illustrations, logos and other designs using software or by hand
Use the appropriate colours and layouts for each graphic
Offer new ideas and concepts clearly and effectively
Schedule projects and define budget constraints
Prepare rough drafts and present ideas
Create top quality mock ups and renders
DTP: Apply design to project briefs:
Work with copywriters & creative director to produce final design
Test graphics across various media
Amend designs after feedback
Ensure final graphics and layouts are visually appealing and on-brand
Keep record of artwork changes and file print proofs: For CHS artwork and Private Label: shared responsibility with project manager & product developer
Organise and file all correspondence with regards to artwork
Creating print ready files of owned CHS & Private Label projects to send to printers.
Shared responsibility to ensure that all relevant people in the company are informed when there is a change to existing artwork or when new artwork will be coming in (with Food Tech and Product Developer / Project Manager)
Print process management:
Manage print related tasks (ensuring colour standards are met and upheld, signing off of proofs and attending a print pass if necessary) – this extends only to artwork, material, finish, colour.
Sales & marketing support:
Product photography and deep etching for presentations
Marketing material design
Education and Required Knowledge:
Degree or diploma in Graphic Design. Preferably from AAA, Vega or Red and Yellow.
Specialisation or focus on packaging design
Minimum 1-2 years relevant experience
Understanding of packaging die lines and being able to envision flat artwork in 3D form
A good understanding of the print and production process
Strong computer skills in Mac using Illustrator, Photoshop and InDesign
Good DSLR photography skills
Strong technical knowledge base essential
Personal Characteristics:
A passion for food & flavour (advantageous)
Artistic flair and an eye for design
Strong interest in design & packaging trends
Able to work as part of a team and individually
Ability to explain and motivate design direction
Ability to take constructive criticism and collaborate
Self-motivated - must be able to work unsupervised
Willingness to go beyond the scope of standard duties
Able to stick to and meet deadlines while working on several projects
Brainstormer and conceptual thinker
Meticulous attention to detail
Excellent communication skills
An affinity for flourishing under pressure and decoding cryptic briefs
Reliable & Flexible - maintains effectiveness in fast moving and/changing environment and with varying task and responsibilities
Great problem-solving skills
If you have not received a response within two weeks of the closing date for applications, kindly consider your application unsuccessful.
To consider any application for employment, we will have to process your personal information. The Protection of Personal Information Act, 4 of 2013 (POPIA), provides that when one processes another's personal information, such collection, retention, dissemination, and use of that person's personal information must be done in a lawful and transparent manner.
To give effect to the above, we are required to provide you with information regarding the processing of your personal information. This information is recorded under the HR Processing Notice, which can be accessed and viewed on the Company website at https://www.libstar.co.za/legal/. Printed copies of this Processing Notice can also be accessed from the HR department. We kindly request that you read the HR Processing Notice to ensure that you understand how Libstar uses and processes your personal information.
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