Job title : E-Commerce Content Executive Job Location : Western Cape, Cape Town Deadline : December 07, 2024 Quick Recommended Links Jobs by Location Job by industries Overview: A dynamic digital retail specialist in the beauty and wellness sector is seeking a Digital Content Manager.
This role will be responsible for shaping the brand's digital narrative and managing multi-channel content strategy.
This position involves orchestrating compelling product storytelling, developing strategic partnerships, and driving customer engagement across a premium portfolio of international beauty and sun protection brands.
Duties and Responsibilities: Content Leadership: Develop and execute comprehensive content strategies across digital platforms.
Brand Storytelling: Create compelling narratives that enhance product positioning and customer education.
Campaign Management: Plan and deliver integrated digital campaigns across email and social channels.
Product Content: Oversee product information management ensuring accuracy and engagement across platforms.
Partnership Development: Build and maintain relationships with premium brands for collaborative campaigns.
Social Media Strategy: Direct organic social media presence to build community and drive engagement.
Email Marketing: Craft strategic email campaigns to enhance customer retention and engagement.
Visual Direction: Guide the curation and creation of engaging visual content across all channels.
Market Intelligence: Monitor industry trends and competitor activity to inform content strategy.
Cross-functional Leadership: Coordinate with internal teams and external partners to ensure cohesive execution.
Requirements: 3+ years of experience in digital content management or ecommerce marketing Proven track record in email marketing campaign management Strong portfolio of social media management, particularly Instagram Experience in product content management for ecommerce platforms Demonstrated success in brand partnership coordination Excellence in copywriting and content strategy Media / Advertising / Branding jobs