To develop and manage, cross sell and upsell Direct Marketing campaigns to drive product sales and usage to increase Nedbank's market share and profitability.Job ResponsibilitiesIdentify and conceptualise Direct Marketing strategies and campaigns to drive sales for allocated products as well as assisting the Campaign Manager's to improve their efficiency and productivity month-on-month and provide assistance and guidance where needed.Brief and manage end-to-end Direct Marketing campaigns within budget constraints.Devise and manage campaign timelines and timeous execution.Engage and brief with marketing to produce quality collateral for campaign execution.Engage with analytics to target and select leads for campaigns.Monitor performance reports and engage analytics team and stakeholders to track campaign impact and progress and improve where necessary.Preparation and presentation of monthly reports for various Steerco's.Assist Senior Manager: Cross Sell & Upsell as required in a 2IC capacity.Ensure quality of delivery by reviewing and executing work and taking corrective action where necessary. Improve team efficiency and effectiveness.Ensure that systems and processes are effective.Manage operational risks through mitigation measures.Contribute to a culture of transformation by participating in Nedbank culture building initiatives, business strategy, and CSI.Stay abreast of developments in field of expertise, ensuring personal and professional growth.Understand and embrace the Nedbank vision and values, leading by example.Participate in the development and implement action plans to address issues raised in culture surveys.Create a client service culture, delivering world-class service.Encourage team to generate innovative ideas and share knowledge.Identify clients' needs through conducting research.Meet all agreed client service and satisfaction objectives.Establish trusting working relationships with subordinates, manager, peers and other departments to deliver results through respect and regular feedback.Develop and maintain sound relationships with external stakeholders.Essential Qualifications - NQF LevelMatric / Grade 12 / National Senior CertificateAdvanced Diplomas/National 1st DegreesPreferred QualificationBachelor's Degree in Business and StrategyMinimum Experience Level3 years' experience in Product, Channel Management, Project Management, Campaign Management or Direct Marketing within a Financial Services environmentTechnical / Professional KnowledgeChange managementCommunication StrategiesEmployee training/developmentGovernance, Risk and ControlsOrganisational systemsPrinciples of project managementRelevant regulatory knowledgeStaff resource planningStrategic planningManagement information and reporting principles, tools and mechanismsCustomer FocusDecision MakingFacilitating ChangeBusiness AcumenPlanning and Organizing
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