Digital Marketing Manager

Digital Marketing Manager
Company:

Rad Resources


Details of the offer

Data-Driven Insights: Analyze online consumer behavior and trends to uncover key insights that drive growth in the online sports betting space.Multi-Channel Initiatives: Create and manage multi-channel marketing strategies to promote Sunbet services and drive customer acquisition and retention.Digital Marketing Expertise: Collaborate with Sunbet Marketing and Management teams to plan and implement innovative digital marketing strategies to boost Sunbets digital presence and revenue.Manage Digital Channels: Oversee all digital platforms including websites, apps, social media, and paid media to ensure brand consistency and optimized user experience.Trend Research and Innovation: Stay ahead of industry trends, ensuring Sunbets digital marketing is innovative and competitive within the sports betting industry.Campaign Management: Plan and execute impactful digital marketing campaigns to elevate brand awareness, drive sales, and improve competitive positioning.Sponsorship and Paid Media: Coordinate and manage key sponsorship events and paid media campaigns to enhance visibility and business growth.SEO/SEM & Digital Ads: Oversee SEO, SEM, email, push, and mobile display advertising campaigns to maximize online visibility and lead generation.Performance Tracking: Benchmark and track the performance of digital campaigns, providing recommendations to improve future marketing decisions and ROI.Team Leadership & Stakeholder Engagement: Lead and develop a digital marketing team, and build strong relationships with internal stakeholders, media agencies, and external partners.Grade 12 (if having relevant experience in the online gaming environment)3 Year Bachelors Degree in Business, Marketing, Communication or related field is preferredGAIQ certification (Google Analytics Certification)


Job Function:

Requirements

Digital Marketing Manager
Company:

Rad Resources


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