Digital Marketing Lead

Digital Marketing LeadMarket-related Salary PackageCape TownPurposeSpearhead out Digital Marketing efforts, driving growth and engagement across our digital platforms. You will be responsible for co-developing and implementing comprehensive digital marketing strategies to enhance the station's online presence and engagement. Key Responsibilities:Strategy DevelopmentTeam LeadershipContent DevelopmentCampaign ManagementSocial Media ManagementAnalytics and ReportingBudget ManagementPartnerships and CollaborationInnovation and TechnologyCustomer EngagementQualifications and ExperienceBachelor's degree or Diploma in Marketing, Communications, or related field2-3 years proven experience in digital marketing, including social media management, content creation, and campaign executionLeadership skills with experience managing a teamExcellent analytical skills with the ability to interpret data and make data-driven decisionsCreativity and innovation in developing digital marketing strategiesExcellent communication and collaboration skillsUp-to-date with the latest digital marketing trends and technologiesAbility to manage budgets effectively and allocate resources efficiently