Job title : Digital Creative Marketer
Job Location : Western Cape, Cape Town
Deadline : December 26, 2024
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Job Description: We are seeking an experienced Creative MArketer who is deeply entrenched in the latest marketing trends and possesses a robust understanding of business development, particularly through digital channels, including LinkedIn engagement. This role demands a strategic thinker who can guide our outreach team and innovate our approach to connect effectively with prospects via LinkedIn, email, and telephonic calls.
Key Responsibilities: Develop and implement comprehensive digital marketing strategies that align with client goals across various industries. Analyze market trends and adapt strategies to maximize engagement and lead generation. Lead and mentor the outreach team, providing direction on the use of LinkedIn, email, and direct calls to engage with prospects. Craft compelling, industry-specific messages and content that capture attention and foster meaningful interactions. Work closely with clients to understand their unique business needs and tailor marketing approaches accordingly. Monitor and report on the effectiveness of marketing campaigns and strategies, adjusting tactics as needed to achieve desired outcomes. Collaborate with other departments to integrate marketing strategies with broader business objectives.
Qualifications: Bachelor's degree in Marketing, Business Administration, or related field. Minimum of 3-5 years of experience in marketing strategy/digital marketing, with a proven track record in audience development and lead generation. Expertise in business development through LinkedIn and other social media platforms. Strong ability to write and edit engaging content tailored to specific industries and audiences. Excellent communication, leadership, and project management skills. Ability to thrive in a fast-paced, ever-evolving environment.
Preferred Skills: Experience with CRM tools and digital marketing software. Familiarity with data analysis and market research techniques. Creative and analytical thinker with a problem-solving attitude.
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