Value Proposition At ShopriteX we're re-imagining retail, removing friction and driving a tech-led future for the biggest retailer in Africa, and we're looking for talented minds to join our team in Cape Town. If you're excited by the opportunity to join the team behind the nation's leading grocery delivery app, and are a skilled eCommerce operator, then we'd love to speak to you.
Role purpose The purpose of a Merchandising and Category Campaign Specialist is to develop and execute cutting-edge effective strategies that promote product lines, increase sales, and improve customer engagement. Working closely with cross-functional teams to create and manage category campaigns, promotional campaigns and ensure that the product is presented in an attractive and competitive manner. As well as to efficiently merchandise sixty60 products, maintaining catalogue integrity. The Merchandising and Category Campaign Specialist collaborates with agencies, internal teams, and stakeholders to manage Sixty60 omnichannel merchandising activities.
Role description Develops and executes merchandising strategies for each Category to increase sales and promote products. Creates and manages category campaigns to promote product lines and product launches. Conducts market analysis and research to identify trends, competition, and customer needs. Collaborates with cross-functional teams to create and implement effective promotional campaigns for products. Reviews and analyzes sales data to track campaign performance and adjust strategies as needed. Collaborates with Category Managers and Buyers to ensure product availability and alignment with merchandising and category goals. Support the Merchandising Manager in effective merchandising of the offer. Research and provide updates on competitor merchandising offers, including social media with specific callouts to innovations. Conceptualize fresh and innovative ways to merchandise the offer. Continuously think of effective ways to drive sales. Analyze category, product and promotional effectiveness and report on post campaign analysis. Continuously monitor and report ecommerce platform bugs related to product and content displayed. Qualifications and Experience Degree in Marketing, Business, or related field - (essential). +2 years of experience in an ecommerce, retail, or related business field, with knowledge and experience maintaining product catalogue integrity including product data upload management and other relevant activities on an ecommerce platform - (essential). Proven experience in a similar role within a retail or merchandising function of an ecommerce retailer - (desired). Knowledge of the media and marketing ecosystem - (essential). Knowledge and experience of marketing principles and practices including customer journey management and content development experience – (essential). Proficient with eCommerce platforms and MS Office 365 to manage communications and other tasks relating to the function - (essential).
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