No Relocation Assistance Offered Job Number #163636 - Midrand, Gauteng, South AfricaWho We AreColgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
SCOPE OF RESPONSIBILITY:
This position is responsible for developing and driving the media and digital strategy for the South Africa Hub with the support and teamwork of the AED Division IBE and Brand Teams. The candidate will use digital and media to drive our core strategies - Brand Connected Experiences, Creative Excellence and data-driven performance.
This role provides delivery for all brand, creative & media programs and actions within South Africa; supports agency management, project delivery and management of creative and media to deliver market excellence, leadership and innovation; supports management of media investment by optimizing media efficiency.
JOB RESPONSIBILITIES:
Overseeing the creative, media and digital strategy for the company to drive Brand Connected Experiences, Creative Excellence and data-driven performance
Drive global digital and media strategies into the Hub to grow digital transformation and demand generation mindset
Drive strong collaboration with Division IBE and Brand
Co-design with the Brand leads how to grow mental availability across brands through digital & traditional media
Manage the delivery across holistic search, websites, social media, programmatic media, CCX, Retail Media/Digital Commerce and Creative Excellence
Regularly measure, analyze, and report performance of all digital marketing campaigns, and against goals (ROI and KPIs)
Track and manage related budgets, including opportunities to optimize/maximize ATL investments in paid/owned/earned media given synergies with offline activation and traditional media
Regularly identify trends and insights through credible third-party sources, sharing this with key team members to ensure broad proficiency development
Explore and discuss alternative approaches for campaigns with the agency, with particular focus on influencer marketing/KOLs
Manage the local agencies effectively at keeping financials in control, scope of work and interpersonal capabilities in place
Seek efficiencies in agency relationship and be in close contact with Division and Red Fuse
REQUIRED QUALIFICATION:
Bachelor's degree with Business Administration or relevant field; MBA preferable
5+ years of media and digital experience
5+ years' experience in Marketing, with a strong track record in brand management.
Our Commitment to Diversity, Equity & InclusionAchieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.Equal Opportunity EmployerColgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.#LI-Hybrid
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