Job category: Other: FMCG, Retail, Wholesale and Supply Chain
Location: Cape Town
Contract: Permanent
EE position: No
IntroductionTo design and create visually appealing and innovative clothing and accessories that is aligned with our brand identity, market trends and customer preferences.
Trend Research and Concept Development (Pre-Season) · Assist with global trend research using various platforms such as WGSN, catwalks, blogs, look books, online retailers and social media for design inspiration and concept development.
· Conduct store visits to understand trends, product performance, assortment balance and customer experience (online and in-store).
· Collaborate with the team to generate new product ideas based on research.
Design and Product Development in line with Critical Path · Ensure designs are in line with business strategy and customer demands
· Provide inspiration highlighting key graphic and print developments for the season to enable range build
· Input into the continuity workshops with buying & technology ensuring high level messages from trend are adopted
· Continuously update items per category in line with shifts in trade
· Develop product technical packs, coordinating with buying and technical product developer post continuity workshop
· Update Technical packs where appropriate, once styling has been established in range build workshops
· Influence the range build by consulting with buying to ensure well-balanced assortment in colour, fabrics and key items that reflect the design brief.
· Attend and influence concept fit with Buying and Technical Product Development when necessary.
Collaborate and Communication with Stakeholders · Collaborate with cross-functional teams to align and bring design concepts to life and align them with business strategy.
· Participate in cross-functional meetings to ensure smooth transitions between design, sourcing, and product development.
· Provide creative direction and guidance to team members to bring design concepts to fruition.
· Collaborate with buying teams to ensure well-balanced assortments and incorporate design briefs into product ranges.
· Handover of Technical Packs to Production department to ensure seamless execution thereof.
· Present design ideas to stakeholders for feedback and approval.
• A bachelor's in design or fine arts is preferred
• Min 2-3 years of local or international design experience in fashion design or a related field
• Computer literate and proficient at an advanced level in Adobe suite
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