Crm Specialist

Requirements: A Bachelor's degree in a relevant field or equivalent experiences (Marketing Diploma, 6-8 years plus Marketing experience (CRM as a Specialisation) Responsibilities: Design, execute and monitor direct marketing promotions, campaigns and interventions Monitor data quality, segmenting, marketing activities and assessment Communicate with corporate CRM regarding activities, planning, updating and co-ordinating Maintain Loyalty Club by executing acquisition strategies to grow base, remarketing strategies to activate base and implement an always an maintenance strategy Attend to club requests, complaints and queries and monitor resolution within agreed timelines Plan and implement CRM campaigns and communication initiatives Track performance of CRM campaigns and draw up performance reports Draft all relevant corporate and guest communication Implement communications process to keep track of all communication Flexibility to work in line with the organization operational requirements Always Present a professional and favourable image of the organization