When you're one of us, you get to run with the best. For decades, we've been helping marketers from the world's top brands personalize experiences for millions of people with our cutting-edge technology, solutions, and services. Epsilon's best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging, and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon India is now Great Place to Work-Certified. Epsilon has also been consistently recognized as industry-leading by Forrester, Adweek, and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. For more information, visit epsilon.com/apac or our LinkedIn page.Job DescriptionThe Marketing BSA (SFDC) will be a subject matter expert (SME) in multiple BSA disciplines (marketing, campaigns, testing, reporting, projects, etc.) with an emphasis on campaign execution. The BSA acts independently to determine methods and procedures on new or special assignments while supervising or overseeing others and ensuring on-time quality delivery of deliverables.Responsibilities:Act as a main client team contact to provide proactive and consistent general operations and development communication with both the onshore team and the client.Able to assemble, analyze, and evaluate data and be able to make appropriate and well-reasoned recommendations and decisions to support the business and project teams.Actively manage day-to-day aspects of running direct marketing programs with a focus on getting high-quality results for the client.Lead BSA tasks and provide guidance through the full SDLC lifecycle for change requests/enhancements to client solutions, including scoping, estimating, requirements, functional design, campaign creation, testing, deployment, and training.Proactively work to improve delivery quality, repeatability, and on-time delivery of projects, looking for areas of improvement, implementing, and governing these standards.Able to document information effectively through databases, knowledge warehouses, and other shared spaces.Able to lead effective client meetings, negotiate deliverables, and drive successful outcomes.Able to make proactive recommendations.Able to properly interpret customer needs and translate them into understandable written requirements.QualificationsBachelor's degree in computer science or equivalent.3-5 years' relevant work experience in Salesforce Data Cloud experience.Excellent written and communication skills with the ability to communicate upwards and downwards within the organizational structure.Excellent organizational and interpersonal skills.Professional proficiency in English.Experience managing execution of multi-channel marketing programs/operations across multiple accounts.Hands-on experience in managing marketing database solutions.Developing processes to optimize or automate marketing activities.Managing and execution experience in the full development lifecycle (SDLC).Proficiency in campaign management tools (SFDC); hands-on experience with SFDC management is a must.Solid understanding of relational databases.Strong SQL skills; must be able to write complex queries and be able to script.Working knowledge of project management methodologies and creation of defined artifacts.Good problem-solving and negotiation skills.Good leadership skills with the ability to motivate diverse teams.Relevant technical marketing domain knowledge.Ability to manage multiple, high-priority efforts effectively and under significant deadline pressure with little to no direction.Detail-oriented, able to multi-task, prioritize, and quickly change priorities.Preferred Qualifications:MS Office; specifically formulas and macros for Microsoft Office components (Excel and Access).Excellent negotiation skills to work with multiple internal clients.Excellent understanding of both business and technical language and ideas.Excellent knowledge of the industry.Able to solve complex problems and issues.Able to recognize and manage new business opportunities.Able to interact with customers, coach analysts and developers, and influence peers and management.Able to learn quickly and rapidly establish expertise with the company standard and client-specific solutions.Additional InformationEpsilon is committed to promoting diversity, inclusion, and equal employment opportunities by using reasonable efforts to attract, recruit, engage, and retain qualified individuals of all ethnicities and backgrounds, including, but not limited to, women, people of color, LGBTQ individuals, people with disabilities, and any other underrepresented groups, traits, or characteristics.
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